Growth Content Specialist

Dezerv

3 - 8 years

8 - 11 Lacs

bengaluru

Posted:1 day ago| Platform:

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Skills Required

content strategy wealth management compliance digital campaigns focus content marketing management financial services investment

Work Mode

Work from Office

Job Type

Full Time

Job Description

Growth Content Specialist This person will define Dezervs content strategy, acting as the crucial bridge between Marketing and Compliance in Wealth Management
Youll simplify complex investments into high-performing, multi-format content (including video and visuals) to securetop organic rankings and drive user conversion & support other marketing initiatives of the company
Roles & Responsibilities: Content Strategy & LLM ranking: Develop and execute a multi-format content strategy (written, visual, video) aligned with business goals Track and analyse the content performance of competitor and industry LLMs within the Wealth Management niche, using these insights to develop conversion-focused content strategies Compliance & Regulatory Oversight: Act as the primary liaison between the Performance
Marketing and Compliance teams Ensure all content strictly adheres to regulatory guidelines before final approval Investment Clarity & Education: Translate and simplify Dezervs complex investment philosophy into clear, compelling narratives for diverse audiences Establish the brand as a credible authority in the wealth management domain through data-driven, long-form content
Creative & Campaign Execution: Draft high-impact, sharp narratives and scripts for video advertisements and digital campaigns Develop comprehensive marketing messaging and collateral for piloted offline events and seminars Educational Content: Produce engaging, long-form educational content (articles, guides) that uses narratives and visuals to educate users about wealth management and drive product adoption
Ideal Candidate Profile 3+ years of experience in financial services or fintech content marketing Strong understanding of finance and capital markets Excellent written communication skills Proven experience managing teams and multiple stakeholders Ability to work under pressure and deliver quality content on tight

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