Graphic Designer & Video Editor (Ad Creatives)

Role Purpose

The Graphic Designer & Video Editor will be responsible for creating high-performing ad creatives across Meta Ads, Google Ads, and other digital channels. This role blends design creativity with performance marketing execution, ensuring ads are engaging, trend-driven, and aligned with campaign goals.

Key Responsibilities

• Create static creatives, video ads, reels, and story formats tailored for paid campaigns.

• Manage the end-to-end creative pipeline – concept → design → edit → deliver.

• Produce multiple variations for A/B testing to identify winning creatives.

• Collaborate with the Performance Marketing Executive to align creatives with campaign strategy.

• Stay updated on trending ad formats, content styles, and platform guidelines.

• Ensure fast turnaround times for creatives to meet campaign deadlines.

• Provide inputs (preferred) on creative performance based on CTR, ROAS, and engagement.

Required Skills & Tools

• Proficiency in Photoshop, Illustrator, Premiere Pro, After Effects, Canva.

• Strong understanding of visual storytelling for ads.

• Experience in creating short-form content (reels, story ads, video snippets).

• Knowledge of fashion/D2C advertising trends.

• Ability to manage tight deadlines and multiple projects simultaneously.

Experience & Qualifications

• Minimum 3 years of experience in ad creative design & editing.

• Prior experience with fashion/D2C brands is a must.

• Strong portfolio of ad creatives (Meta Ads, Google Display, YouTube preferred).

Soft Skills & Cultural Fit

• Creativity with a performance-driven mindset.

• Accountability for timely and quality creative delivery.

• Adaptability to trends and campaign needs.

• Speed of execution with minimal errors.

KPIs & Success Metrics

• Number of creatives produced per week.

• CTR improvement from ad creatives.

• ROAS uplift compared to baseline creatives.

• Turnaround time for ad asset delivery.

Job Type: Full-time

Pay: ₹300,000.00 - ₹600,000.00 per year

Benefits:

• Paid sick time
• Provident Fund

Education:

• Higher Secondary(12th Pass) (Preferred)

Experience:

• CSS: 1 year (Preferred)
• total work: 3 years (Required)
• Design: 2 years (Required)

Work Location: In person