Google Ads

You are a Senior Google Ads Specialist joining the dynamic team at Wedjat Health Solutions Pvt Ltd, a pioneering entity in the healthcare industry. With a minimum of 7 years and a maximum of 10 years of professional experience, you will be responsible for managing and optimizing Google Ads campaigns to enhance growth and strengthen the online presence in the competitive healthcare market. Your qualifications and skills should include Google Ads Certification, showcasing your proficiency in managing campaigns effectively. You must have proven expertise in Google Analytics to track, monitor, and report on campaign performance for data-driven decision-making. Experience with Keyword Planner is essential to identify trends, optimize budgets, and maximize return on investment. A/B Testing skills are required to determine the most effective ad creatives and landing pages for enhancing conversion rates. Your expertise in Conversion Rate Optimization will be crucial in developing strategies to increase customer conversions. Proficiency in Data Studio is necessary to create insightful dashboards and reports on campaign performance. Knowledge of Tag Manager is vital for managing and updating tags on websites to ensure accurate tracking and reporting. Additionally, you should have expertise in PPC Campaign Management to drive traffic, optimize spending, and boost performance. Your roles and responsibilities will involve designing, executing, and managing effective Google Ads campaigns to elevate online visibility and sales within the healthcare sector. Analyzing and interpreting data from Google Analytics will be key in informing campaign strategies and enhancing the customer journey. Undertaking comprehensive keyword research and strategic planning is essential for high performance and alignment with marketing objectives. Developing A/B testing frameworks for continuous improvement, collaborating with marketing teams, creating detailed reports and dashboards, utilizing Tag Manager for accurate tracking, and staying updated with industry trends and Google ads updates are also part of your responsibilities.,