Google Ads Specialist

Yenmurai Technologies is a growing web development and digital marketing agency dedicated to assisting businesses in establishing and expanding their online presence. We specialize in providing end-to-end digital solutions, encompassing website design and performance marketing. In our journey of scaling up, we are currently in search of a results-oriented Digital Marketer who possesses a deep passion for the digital realm and excels in executing innovative strategies. As a Digital Marketing Specialist at Yenmurai Technologies, you will play a pivotal role in leveraging Meta Ads, Google Ads, SEO, SEM, and overarching digital tactics. Your primary responsibilities will include devising and implementing high-impact campaigns, optimizing for optimal outcomes, and staying abreast of the latest digital trends to deliver effective solutions for both our organization and our esteemed clients. Key Responsibilities: - Craft, oversee, and fine-tune paid ad campaigns on Meta and Google platforms - Enhance organic traffic and rankings through strategic SEO methodologies - Formulate and execute SEM campaigns to drive qualified leads - Conduct data analysis, monitor KPIs, and furnish campaign performance reports to internal stakeholders and clients - Explore new marketing tools and trends through research and experimentation - Collaborate closely with web development, design, and content teams to ensure campaign alignment - Identify growth prospects and propose innovative ideas to enhance digital presence - Efficiently manage marketing budgets to optimize ROI Requirements: - Minimum of 3 years of hands-on experience in digital marketing - Proficiency in Meta Business Suite, Google Ads, and SEO tools (e.g., SEMrush, Ahrefs) - Familiarity with analytics tools such as Google Analytics, Search Console, and Tag Manager - Ability to comprehend client objectives and construct tailored marketing strategies - Exceptional communication skills and a penchant for team collaboration - Eagerness to explore, experiment, and implement new digital advancements - Prior experience in an agency setting is advantageous What We Offer: - A collaborative and innovative work environment - Diverse projects spanning across various industries and business models - Flexibility to explore and execute your innovative ideas - Competitive salary complemented by performance-driven incentives Job Types: Full-time, Permanent Benefits: - Paid time off Schedule: - Day shift - Performance bonus - Yearly bonus Work Location: In person,