2 - 5 years

3 - 6 Lacs

Posted:19 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title: Google Ads Specialist

Company:

Role Overview

We are seeking a results-driven Google Ads Specialist to manage and optimize our paid advertising campaigns. The ideal candidate will have hands-on experience in Google Ads, strong analytical skills, and a passion for driving ROI through strategic ad placements.

Key Responsibilities

  • Plan, execute, and manage Google Ads campaigns across Search, Display, and YouTube.
  • Conduct keyword research, audience targeting, and competitor analysis.
  • Write compelling ad copy and optimize landing pages for conversion.
  • Monitor campaign performance and adjust bids, budgets, and targeting to maximize results.
  • Generate weekly and monthly performance reports with actionable insights.
  • Collaborate with the design and content teams for creative assets.
  • Stay updated with the latest Google Ads trends, policies, and best practices.

Requirements

  • Proven experience managing Google Ads campaigns (minimum 2 years preferred).
  • Google Ads certification is a plus.
  • Strong understanding of PPC strategy, conversion tracking, and analytics.
  • Proficiency in Google Analytics, Tag Manager, and other relevant tools.
  • Excellent communication and reporting skills.

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