Google Ads-Specialist

Social Codify Pvt. Ltd. (a BYLD and Vightan ventures company)

About: At Social Codify, we don't claim to be just another digital marketing agency. We're a passionate team of creative minds dedicated to helping businesses thrive in the digital landscape with years of experience and a relentless pursuit of excellence, we craft customized solutions tailored to your unique needs.

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Job Title

Role & Responsibilities

• Execute and manage our entire paid marketing portfolio on Google (PPC, DSA, YouTube, Discovery, Performance Max etc.), Bing, Facebook, LinkedIn and other platforms.
• Analyze and optimize pay-per-click (PPC) campaigns.
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, in accordance with organization goals.
• Develop PPC strategies to increase online visibility.
• Analyze data through Google Analytics, boiling down their experience to data.
• Creating, maintaining, and optimizing paid campaigns through Google, and paid social platforms.
• Review, analyses and optimize landing pages according to the campaign performance.
• Regularly perform keyword research and competitor analysis to add/remove campaign keywords.
• Grow engagement through paid campaigns across key social media platforms.
• Monitor analytics to make recommendations to improve engagement.
• Search ads 360 and Google tag manager
  

Our Ideal Candidate Should Be

• Having Minimum One years of solid hands-on experience spanning most of the areas of responsibilities described above.
• Strong communication skills and high standard of oral and written English.
• 100% understanding of PPC Marketing and tools (research + campaign execution).
• The ideal candidate will have a demonstrable smart marketing mind.
• Understand the need to measure and appropriately quantify marketing projects.
• Ability to quickly identify non performing projects and kill them if need be Confidence to run internal and external marketing related projects single handedly and with minimal supervision.
• MS Excel skills are required.
  

Skills And Requirements

• Bachelors degree in Marketing, Business, or a related field.
• Certified in Digital Marketing is a bonus.
• Prior experience of running digital campaigns on Google AdWords, Google Shopping, and Facebook, Google and Instagram.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• In-depth knowledge of tools such as AdWords, Google Analytics.
  

Why Join Social Codify Perks & Benefits

• Competitive salary.
• Opportunities for professional growth.
• Collaborative and dynamic work environment.
• Recognition and rewards for outstanding performance.
  

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