Google Ads & Facebook Ads Specialist (PPC Expert)

We are seeking experienced PPC Specialists (Google Ads / Facebook Ads / Bing Ads) to join our digital marketing team. The ideal candidate should have a strong understanding of paid advertising, campaign optimization, and ROI-focused marketing.

Responsibilities

• Create, manage, and optimize Google Ads, Facebook Ads, and Bing Ads campaigns.
• Plan, execute, and measure performance marketing strategies across multiple channels.
• Conduct keyword research and use analytics to continuously improve campaign performance.
• Optimize ad spend and achieve maximum ROI through A/B testing and data-driven decisions.
• Track and analyze website traffic and campaign results using Google Analytics and other tools.
• Collaborate with the creative and content teams to improve ad performance.
• Maintain and report campaign performance regularly to management.
• Stay updated on new advertising trends, technologies, and tools.

Required Skills and Qualifications

• Minimum 1 year of hands-on experience with Google Ads or Facebook Ads campaigns.
• Strong understanding of CPC, CPM, and Conversion Tracking.
• Proficiency in Google Ads Editor, Keyword Planner, and Google Analytics.
• Experience with Microsoft Office (Excel, PowerPoint, Word).
• Excellent analytical and problem-solving skills.
• Knowledge of IT services, B2B marketing, or consulting is a plus.
• Certification in Google Ads or Facebook Blueprint is an added advantage.

Key Skills

Google Ads • Facebook Ads • Bing Ads • PPC • SEM • Google Analytics • Keyword Research • Campaign Optimization • Digital Marketing • Paid Media Strategy

Job Type: Full-time

Pay: From ₹10,000.00 per month

Work Location: In person