Job
Description
Role & responsibilities Criteria: Language proficiency : German (minimum DELF B2 or above) Work mode : Onsite role Location: Bangalore, KA Shifts: 11AM-8PM or 12PM-9PM Provide On boarding and Optimization support through 1:1 education and online trainings, along with setting up and optimizing campaigns for new and existing Advertisers Understand Performance Advertising and uses various tools and techniques to fix campaign set-up with a focus on improving and managing campaign performance and provide related campaign optimization support Provide input to improvise existing standard work instructions (SOPs) and ensures no deviations from the standard operating procedures Calling advertisers is a part of the job, however does not happen on a daily basis. Candidate should be willing to get on regular/daily calls (scheduled/unscheduled) with advertisers to discuss the strategy to be followed for their accounts. Taking complete ownership for a portfolio of accounts Standard and High Value advertisers Open for communication via, phone, chat with internal and external stakeholders as customers. Engaging with advertisers/in-country Account Manager to understand their advertising goals and expectations from the program Leading kickoff calls with advertisers and drives discussion using a preset agenda, as and when necessary. Flawlessly executing end-to-end ad-optimization, liaising with key internal and external stakeholders Respond promptly & accurately to advertiser queries and help them resolve issues with regards to their campaigns Troubleshoot any technical or implementation issues, collaborating with internal teams to develop quick and sound solutions, provide feedback to the marketing and product development teams to improve advertiser experience Identify opportunities to improve designed Amazon product based on customer feedback, data analysis, and feature gaps with competitive products Taking complete ownership for a portfolio of accounts Standard and High Value advertisers Open for communication via, phone, chat and others means with customers Analyzing account performance against key metrics to identify, recommend and implement optimization solutions to increase efficiency and meet clients KPIs Analyzing data trends and creating keywords lists, bids and budget suggestions; gathering and analyzing data at account/campaign/industry level Monitoring and communicating campaign progress through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns Working with Account Management, Sales & Marketing and Product teams to identify and solve issues blocking advertiser performance Preparing documents around best practices, SOPs and framework for innovations Identifying opportunities to improve Amazon Advertisings product based on customer feedback, data analysis, and feature gaps with competitive products Mentor new joiners and bring them up to speed with regards to program and process Basic qualifications Experience with Excel Experience analyzing data and best practices to assess performance drivers. Experience in omni-channel marketing, search engine marketing or search engine optimization. Graduate Degree with Advanced German language skill (minimum DELF B2 or above) Bachelors or Post graduate Degree (MBA) degree in Digital Marketing or related streams. Prior experience of managing global clients along with owning up their individual performance goals Superior verbal and written communication skills as demonstrated by experience Advanced computer literacy especially in Microsoft Office applications Excel, Access, Word and PowerPoint Sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule. Desire to work in a fast-paced, challenging and ambiguous environment An organized approach and a real team player who is willing to roll up sleeves.
