Executive/Sr. Executive Paid Marketing

2 - 5 years

4 - 8 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Pre-requisites for Consideration of candidates:

  • 2-3 years of experience in paid marketing (especially Google, FB))
  • Strong knowledge of analytical tools (Excel etc.)
  • Should have strong analytical and problem solving skills

Key Job Responsibilities:

Optimize for CPL, CPA, Lead Quality

Implement effective paid search strategies across multiple channels

Launch and optimize various PPC campaigns

Oversee accounts on search platforms (e.g., Google AdWords, Bing)

Manage keyword selection and audience targeting

Plan catchy creative and graphical ad designs to attract attention of the target audience

Monitor budget and track ROI of PPC campaigns

Monitor and review keyword bidding, daily and monthly budgeting, clicks, quality score and other important campaign metrics

Keep abreast with search engine and PPC industry trends and developments

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CK Birla Healthcare

Healthcare

New Delhi

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