Executive - Business Strategy

What You'll Do

• Support solution-led, KPI-driven narratives through data analysis, insights, and performance reporting across Anymind and POKKT.
• Analyze platform data to identify relevant audience cohorts aligned to advertiser objectives.
• Assist with measurement frameworks, campaign tracking, KPI mapping, and benchmark comparisons.
• Contribute to expanding POKKT's non-gaming use cases via research on new formats, environments, and regional insights.
• Create strategy decks, insights summaries, and post-campaign reports for sales and stakeholders.
• Collaborate with sales, ad ops, product, and analytics teams to align strategy with inventory and measurement.
• Track industry trends and competitor benchmarks to strengthen strategic planning.
  

Who You Are

• Graduate / Postgraduate / MBA in BMM or related discipline
• Preferred experience of 12 years in the digital ecosystem; freshers (02 years) may also be considered if they demonstrate strong digital media knowledge
• Prior certification, coursework, or internship experience in digital media / digital marketing is highly desirable
  

Why You'll Love It

• Competitive salary
• Performance review (2 times a year)
• Annual leaves
• Private medical insurance
• Creative office environment.
• Work in a professional and dynamic environment
• Good chance to explore new trends in the digital market
• Advanced AI tools for all positions