Posted:3 hours ago|
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Full Time
Be the force multiplier who transforms data into growth, creativity into conversions, and strategies into market-moving success stories Position already filled This position has already been filled. Therefore, we will not be able to consider anymore applications at this time. Please consider our other openings. Copy link for position Director of AI Marketing and Growth Director of AI Marketing and Growth Bangalore (In-office position) Share this opening About e-GMAT At e-GMAT, we re passionate about leveraging technology and data-driven insights to revolutionize marketing. We are looking for a visionary leader who can harness the power of AI and analytics to drive growth, optimize performance, and elevate our brand presence across various digital channels. This isnt your average marketing role - its a chance to architect the future of AI-powered marketing. As our Director of AI Marketing and Growth, youll be the force multiplier who transforms data into growth, creativity into conversions, and strategies into market-moving success stories You will lead our marketing team to develop, execute, and scale innovative campaigns across paid, influencer, and social media channels. This role is responsible for driving performance and growth through marketing initiatives that leverage both traditional and AI-enhanced systems. The ideal candidate is data-savvy, results-driven, and experienced in managing end-to-end marketing strategies, with a proven track record of delivering impactful results. Key Responsibilities Key Responsibilities 01. Paid Marketing Management: Oversee and optimize our paid marketing campaigns (e.g., Google AdWords) to ensure maximum performance and ROI. Monitor, analyze, and adjust campaigns based on performance data and market trends. 02. Building Microsites: Create microsites and devise retargeting strategies to improve conversion rates and brand engagement. Do A/B testing to validate hypothesis. 03. Social Media & Brand Management: Lead the strategy and execution of our social media campaigns across various platforms. Enhance and maintain the e-GMAT brand presence, ensuring consistency and innovation in messaging. 04. Analytics & Reporting: Utilize tools such as Google Analytics, Mixpanel, Amplitude, or similar platforms to track and report on key marketing metrics. Develop actionable insights from data to inform strategic decisions and optimize marketing initiatives. 05. Scale with AI: Build and manage marketing systems and workflows, integrating AI-driven solutions when beneficial. Stay abreast of the latest AI and marketing technologies, adopting best practices to drive continuous improvement. 06. Team Leadership & Cross-functional Collaboration: Lead, mentor, and inspire a dynamic marketing team. Collaborate with product, sales, and tech teams to ensure alignment of marketing strategies with overall business goals. Qualifications Youre perfect for this role if: Youve got the strategic horsepower that a top-tier MBA typically has. Youve got battle scars from scaling marketing campaigns that others thought impossible You can speak both tech and marketing fluently Youve built teams that dont just succeed - they redefine what success looks like What Youll Get Good base salary, bonus and equity A chance to be the architect of marketings future - not just a participant Lead a team thats hungry for innovation and impact Shape the growth story of one of the most exciting companies in the space Our selection process is strictly merit-based were looking for talent that shines through our evaluations. Show us youre not just a marketer, but a visionary who sees opportunities where others see obstacles. Director of AI Marketing and Growth Please go through the Job Description carefully before filling out the application form. Our evaluation process is purely democratic. We first evaluate your skills and then look at your resume at the last step. Please note : When applying from a mobile device, avoid auto-fill in the browser. It may cause errors. Fill out the form manually to ensure accuracy. Referral Details (If the referral person is from eGMAT Team then please mention the employee domain ID. Example - @e-gmat.com)
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