Director, Market Insights

Role Overview: As the Director of Market Insights at COEUS, a Red Nucleus company, you will lead and support research efforts in the life sciences industry. Your role involves managing the execution of multiple market research projects, from design to data collection, analysis, and delivery. Collaboration with analysts, consultants, the Vice President of Market Insights, and internal stakeholders to ensure project success is a key aspect of your responsibilities. Additionally, you will oversee analysts on projects, providing coaching and mentoring as necessary. The ideal candidate will possess a background in life sciences, market access, and experience in both quantitative and qualitative market research methodologies. Effective communication, a proactive attitude, and strong analytical capabilities are essential for success in this role. Key Responsibilities: - Develop research design protocols for qualitative and quantitative market research engagements - Design screeners for participant recruitment and moderate interviews with market access decision makers - Lead the analysis of primary market research data to derive insights on drug pricing, market access, value proposition, and related topics - Create client-ready research presentations in PowerPoint and collaborate with internal teams for project success - Support the development of business development processes and mentor junior staff - Lead the creation of high-quality market research proposals for clients Qualifications: - Bachelor's degree required (advanced degree preferred) in relevant fields such as social sciences, business, marketing, or healthcare - Minimum 5 years of experience in life sciences industry, market research, or related fields - Knowledge and experience in healthcare is strongly preferred - Proficiency in qualitative and quantitative research methodologies - Strong written and verbal communication skills, time management, attention to detail, and ability to work independently and as part of a team - Proficient in MS Office Suite, particularly in developing professional slides in PowerPoint - Experience with qualitative research and analysis; proficiency in Statistical Analysis software is a plus,