Digital Marketing Specialist

We are looking for an experienced Digital Marketing Specialist, to assist in the planning٫ execution and optimization of our online marketing efforts. Promoting products and services through digital channels in order to generate business leads.

Digital Marketing Specialist responsibilities are:

• Assist in building a lasting digital connection with customers by formulating effective strategies
• Plan and oversee brand’s social media activity (Twitter٫ Facebook٫ Insta and others)
• Increase company and brand awareness through optimized brand advertisements using Google AdWords٫ Meta ADs and other platforms.
• Be actively involved in SEO efforts (keyword٫ image optimization etc.)
• Create Digital Content and organize their distribution through a multiplicity of applicable digital channels
• Update website٫ providing insightful٫ creative ideas for content marketing
• Improve user experience through collaboration with design department
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics٫ WebTrends etc.)
• Acquire insights in online marketing trends and use strategieswhich are latest in market.
• Maintain partnerships with media agencies and vendors

Digital Marketing Executive requirements are:

• Proven experience as Digital Marketing Executive or similar role
• Outstanding knowledge and understanding of digital marketing concepts and best practices
• Experience with B2C social media٫ Google Adwords; Meta, email campaigns; SEO/SEM
• Working knowledge of ad serving tools.
• Crystalline٫ perfect knowledge of web analytics tools (e.g. Google Analytics٫ NetInsight٫ WebTrends etc.)
• Skills and experience in creative content writing
• BSc/BA in marketing or relevant field
• Excellent skills in the following areas:
• Creative content writing
• Communication
• Interpersonal skills
• Analytics/of an analytical mind

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Paid sick time
• Provident Fund

Schedule:

• Morning shift

Ability to commute/relocate:

• Vijay Nagar, Indore, Madhya Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• Digital marketing: 1 year (Required)

Work Location: In person