Digital Marketing Specialist

2 - 7 years

9 - 14 Lacs

Posted:18 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Roles and Responsibilities

  • Develop and execute digital marketing strategies across various channels, including social media, email, and paid advertising.
  • Create engaging content for social media platforms, blogs, and other online channels to drive brand awareness and lead generation.
  • Manage Facebook ad campaigns to target specific audiences and achieve desired results (e.g., website traffic, conversions).
  • Analyze campaign performance using Google Analytics and provide regular reporting on key metrics such as ROI.
  • Collaborate with cross-functional teams to integrate digital marketing efforts with overall business objectives.

Desired Candidate Profile

  • 2-7 years of experience in digital marketing or a related field.
  • Proven track record of success in creating effective content generation plans.
  • Strong understanding of Content Designing principles for various formats (blog posts, social media posts, email newsletters).
  • Proficiency in Paid Marketing tools like Facebook Ads Manager or similar platforms.

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