Digital Marketing Specialist

Job Description

ExclusiveLane (recently featured on Shark Tank India, Season 4) is the Worlds Crafts and Design Store an online home and craft brand that began its journey in 2012 with a vision to promote crafts and design products globally. Position: Digital Marketing Specialist Location: Gurugram, Udyog Vihar, Phase-5, Near Sikanderpur Metro Station Experience: 1-3 Years (Freshers can also apply) Qualification : 1. Graduate in any stream. 2. Engineering in qualification will be an added advantage. 3. The prior internship experience will be an added advantage. Skills: 1. Strong communication skills both written & oral. 2. Should be a self-learner & a quick grasper. 3. Should be analytical and creative. Role : To independently lead & manage the paid online marketing channels like Facebook, Google, WhatsApp, & email for the brand ExclusiveLane. Job responsibilities: Oversee the management of agency operations for paid advertising campaigns on Google and Facebook Ads. Develop and execute strategic plans to achieve consistent month-over-month growth in online sales via marketing channels. Coordinate the launch of new collections using both paid and organic marketing strategies. Create, plan, and manage social media content (including visuals and creatives) across platforms such as Facebook, Instagram, Twitter, and Pinterest. Prepare and analyze weekly and monthly marketing reports highlighting key performance metrics. Manage and optimize the company's Shopify website to ensure optimal performance and user experience. Joining: Immediate. Company Profile: ExclusiveLane is the world's crafts and design store. We started out in 2012 with a vision to promote crafts & design products globally & help small artisans & designers based in different parts of the World earn a living out of it. Our design & manufacturing team works with 200 plus creative artisans & designers across India & help them in developing the end product, right from the ideation phase. Each product is uniquely handcrafted & hand painted with miniature details by skilled craftsmen. Our purpose is to curate beautiful crafts and design products from every corner of the world so that our customers just go WOW about it. Dont forget to visit ExclusiveLane.com