Digital Marketing Manager/Executive

As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing digital marketing campaigns to enhance the brand, products, and services of the company. Your primary focus will be on driving website traffic, generating leads, and boosting brand awareness across various online platforms. This role demands a blend of strategic planning, analytical proficiency, and creative execution to deliver successful outcomes. Your key responsibilities will include: - Formulating and executing digital marketing strategies by identifying target audiences, establishing campaign objectives, and devising comprehensive plans to accomplish those objectives. - Supervising the company's online presence by managing social media accounts, website content, and other digital channels to maintain brand consistency and engage with customers effectively. - Overseeing and refining marketing campaigns, including PPC initiatives, SEO strategies, email marketing, and social media advertising. You will be required to monitor campaign performance, analyze data, and implement adjustments for optimal results. - Involvement in content creation and management, which may encompass developing or supervising various content types like blog posts, social media updates, website copy, and video content. - Analyzing and reporting on campaign performance through the utilization of analytics tools to track key performance indicators (KPIs), generate reports, and pinpoint areas for enhancement. - Keeping abreast of industry trends, technologies, and best practices to ensure the effectiveness of your digital marketing campaigns. - Collaborating with other teams within the organization to align marketing efforts and achieve overall business objectives. This is a full-time position that requires a proactive approach, strong communication skills, and the ability to adapt to the dynamic landscape of digital marketing. If you are passionate about leveraging online channels to drive business growth and are adept at leveraging data-driven insights to optimize campaign performance, we encourage you to apply for this role.,