Digital Marketing Executive

Job Description

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing presence. Responsibilities and Duties: Design Posts for Social Media Photography of various Jobs done at Factory and preparing the Designs for posting Video Edits of Jobs performed at Factory Plan and monitor the ongoing company presence on social media (LinkedIn Twitter, Facebook etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Daily execution & monitoring Social Media posts, stories and ORM Working on data collation & detailed reports on Monthly/Weekly basis for all digital marketing activities Co-ordinate and planning of Content writing for Weekly Blogs Brainstorming SEO content for blogs, websites and social media accounts Identifying powerful keywords to drive the most valuable traffic Working with team on executing Tactical & Branding Campaign related deliverables Reviewing and analysing website for areas that can be improved and optimized Brainstorming with team to create monthly social/blog content calendar. Creating ad campaigns for website optimization, brand(page) awareness, lead generation, traffic and conversion, increasing video views, gaining brand(page) followers, promoting post, etc. Manage budget,Paid (Advertisements) and Organic reach for various social media and digital platforms Understand the briefs to support in conceptualizing and ensuring the target is achieved in time Ensure Social Media Posting on relevant hours of the day and keeping Social Media Calendar updated in advance with copy, hashtags, redirection URLs, scheduling time period and other relevant data. Ideating landing page concepts and creating ad campaigns responsible for website traffic generation. Connecting with industry Influencers and Brand Representatives for enhanced promotion opportunities. Creation and Compilation of content for all the social media and digital platform Report to Director regarding project status at regular interval. Monitoring and Creating data reports for campaigns, analytics and social media's behavior and sharing the same weekly basis and also identify ROI. Review internal website and give inputs on website optimization Share keywords and industry related tags. Qualifications and Skills: Photoshop, Corel Draw, Video Editing Softwares etc.