Digital Marketing Executive

We are looking for a dynamic and results-driven Digital Marketing Executive to join our team. In this role, you will play a key part in executing digital marketing campaigns across influencer collaborations, SEO optimization, and social media publishing. You will work closely with content creators, marketing strategists, and design teams to enhance our brands digital presence and drive engagement, traffic, and conversions. Or if you're a fresher and want to enroll for intership do apply and let us know. Key Responsibilities Influencer Marketing Identify, reach out to, and manage relationships with influencers across Instagram, YouTube, TikTok, and LinkedIn. Coordinate influencer campaigns, track deliverables, and measure campaign success using relevant KPIs. Negotiate partnerships, track ROI, and maintain a database of influencer contacts. Stay updated on influencer trends and emerging talent. Search Engine Optimization (SEO) Conduct keyword research and competitor analysis to improve website visibility. Optimize website content, meta tags, and technical aspects in collaboration with developers and content writers. Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs. Collaborate on blog strategies and landing page creation for better organic performance. Social Media Publishing Schedule and publish engaging content across all major platforms: Facebook, Instagram, LinkedIn, Twitter, TikTok, and YouTube. Work with designers and copywriters to create platform-optimized visuals and captions. Monitor engagement and respond to comments/messages as needed. Track content performance and optimize posting schedules.