Digital Marketing Executive

1 - 4 years

1 - 3 Lacs

Posted:3 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job description

Central goal is to help grow our brand’s influence locally while also increasing brand sales, leads volume, loyalty and awareness. Key duties will include tool mapping, digital paid ads implementing, and monitoring our social campaigns across all digital networks.

Proficiency – Google Ads, Facebook Ads & SEO

Key Responsibilities –

  • Executing all aspects of our digital marketing campaigns including our Google (PPC/ PPA), Facebook & LinkedIn Ads, email marketing, and Search Engine Optimization campaigns & Leads generation.
  • Developing and monitoring campaign budgets on daily basis with hygiene checks
  • Preparing accurate reports on our marketing campaign’s overall performance with HOD
  • Coordinating with advertising and sales experts to improve marketing results.
  • Identifying the latest trends and technologies affecting our educational industry
  • Evaluating important metrics that affect our website traffic, service quotas, and target audience
  • Working with team HOD to brainstorm new and innovative quality leads generation strategies as per competitors’ analysis reports & trends.
  • Overseeing and managing all contests, giveaways, and other digital projects.

Key Requirements –

  • Bachelor’s degree in marketing or relevant field & specialization in Digital Marketing.
  • A minimum of 1-4 years’ experience in a digital marketing or advertising position.
  • In-depth knowledge of various social media platforms (IMC Tools) best practices, and website analytics.
  • Highly creative, motivated with excellent analytical & communication abilities.
  • The ability to handle & monitor multiple campaigns concurrently.

Job Type: Full-time

Pay: ₹13,000.00 - ₹25,000.00 per month

Work Location: In person

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