Digital Marketing Executive Intern

e are seeking a dynamic, creative, and result-oriented Marketing Executive to lead and execute the marketing efforts of our advanced dermatology and aesthetic clinic. The ideal candidate will be responsible for planning, creating, and managing online and offline marketing strategies to drive brand visibility, generate quality leads, and boost patient engagement.

Key Responsibilities:1. Digital Marketing & Lead Generation

• Plan, manage, and monitor paid ad campaigns on platforms like Meta (Facebook/Instagram), Google, YouTube, etc.
• Optimize campaigns for lead generation and ROI.
• Track performance metrics and adjust strategies accordingly.

2. Social Media Management

• Create engaging and visually appealing social media content (reels, carousels, stories, testimonials).
• Plan monthly content calendars for Instagram, Facebook, and YouTube.
• Increase follower base and engagement through organic and paid strategies.

3. Content Creation & Coordination

• Work with designers, photographers, and doctors to create educational and promotional content.
• Script and assist in shooting videos for treatments, patient stories, and behind-the-scenes content.

4. Website & SEO

• Update clinic website with treatment info, blogs, and offers.
• Ensure SEO-friendly content and monitor search engine rankings.

5. Offline Marketing

• Plan local promotional activities (flyers, standees, collaborations with salons, gyms, etc.).
• Coordinate clinic events, open-house days, or seasonal campaigns.

6. CRM & Follow-up

• Coordinate with front desk to ensure leads from ads are followed up properly.
• Use CRM tools to manage lead nurturing and campaign tracking.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Experience in healthcare, wellness, or aesthetic industry is a plus.
• Strong knowledge of digital marketing platforms and tools.
• Creative mindset with excellent communication and organizational skills.
• Ability to work independently and in collaboration with the medical and creative teams.

Job Types: Full-time, Contractual / Temporary
Contract length: 12 months

Pay: ₹8,000.00 - ₹10,000.00 per month

Benefits:

• Flexible schedule

Schedule:

• Fixed shift
• Weekend availability

Work Location: In person