Digital Marketing Executive

Furaito Trade Link Pvt Ltd

1 - 5 years

2 - 3 Lacs

ahmedabad

Posted:2 hours ago| Platform:

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Skills Required

business development and marketing seo analysis google ads facebook ads google analytics lead generation webtrends sem web analytics digital marketing linkedin ads social media advertising

Work Mode

Work from Office

Job Type

Full Time

Job Description

Summary:

lead and execute digital strategies

B2B

Key Responsibilities:

Campaign Planning & Execution (Start to Finish):
Plan, create, and launch digital marketing campaigns from the ground upconcept, strategy, asset development, and deployment.
Social Media Management:
Manage and grow brand presence across platforms like Instagram, Facebook, LinkedIn, and YouTube.
Content Creation Coordination:
Work with designers and content creators to develop posts, emailers, blogs, product videos, and creatives for online use.
SEO & Website Optimization:
Handle on-page and off-page SEO; update website content and ensure ranking improvements on search engines.
Email Marketing:
Design and execute email marketing campaigns for promotions, product news, and B2B communication.
Paid Advertising:
Run and optimize paid campaigns on Google, Facebook, Instagram, and LinkedIn for brand visibility and lead generation.
Analytics & Reporting:
Monitor campaign performance using tools like Google Analytics, Meta Business Suite, etc., and provide actionable insights.
Market & Trend Research:
Stay updated with the latest digital trends and competitor activities to refine digital strategy.
Product Launch Support:
Manage digital activities related to product launches, including teaser campaigns, awareness content, and follow-up engagement.

Industry:

FMCG:
Health & Wellness, Personal Care, Packaged Goods.
Pharmaceuticals:
Prescription, OTC, Nutraceuticals.

Software Skills:

Ability to handle marketing activities
from initial planning to execution
Knowledge of SEO, SEM, and social media advertising
Familiarity with Google Ads, Meta Ads, and analytics tools
Hands-on experience with Mailchimp, Canva, Google Analytics, and Meta Business Suite
Strong communication and copywriting skills
Basic understanding of target audiences in Pharma and FMCG sectors
Creative thinking and results-driven approach
Project ownership and ability to multitask

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