Digital Marketing Assistant

0 - 2 years

1 - 4 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

Responsibilities will include elements of the following areas.

Website Management:
  • Regularly assess and update clients websites, ensuring they are user-friendly and functional across all devices.
  • Improve the visual appeal and user experience of these websites.
  • Keep the content of clients websites current and engaging.
  • Identify and resolve any technical issues, such as slow loading times or broken links.
SEO for Client Projects:
  • Optimise websites to enhance their search engine rankings.
  • Conduct keyword research tailored to clients target audiences and business goals.
  • Analyse competitors in the clients industries to inform SEO strategies.
Content Creation and Management:
  • Develop and manage content calendars for blogs, articles, and social media posts tailored to clients needs.
  • Create and design visuals and infographics for clients digital platforms.
  • Produce interactive content for clients that resonates with their audiences.
Social Media and Email Marketing:
  • Craft and schedule content for clients social media channels.
  • Engage with users and manage community interactions on behalf of clients.
  • Assist in designing and distributing email campaigns, newsletters, and promotional materials for a variety of client lists.
Performance Tracking and Reporting for Campaigns:
  • Use analytics tools to monitor the performance of clients websites and marketing campaigns.
  • Analyse data to gain insights into user behavior and preferences for clients target audiences.
  • Compile and present reports detailing the success and areas for improvement in clients digital marketing efforts.
Ad and Campaign Management for Clients:
  • Implement and oversee retargeting campaigns for clients online visitors.
  • Conduct A/B testing for different ads and strategies to optimise clients marketing efforts.
  • Coordinate and execute specific marketing campaigns tailored to clients objectives and target markets.
Requirements :
  • Strong understanding of digital marketing principles applicable to a variety of client industries.
  • Experience with SEO, content management, social media, and email marketing, preferably in a client-oriented setting.
  • Proficiency in using digital marketing and analytics tools.
  • Excellent organisational and time management skills.
  • Effective communication abilities for client interactions and remote collaboration.
  • Stable internet connection for consistent online communication and collaboration.

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