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Digital Marketing Analyst

Digital Marketing Analyst

Datawrkz

1 - 6 years

3 - 8 Lacs

bengaluru

Posted:-1 days ago| Platform:

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Skills Required

analytical skills data analysis tableau excel campaign management analytical digital marketing analyst power bi data visualization digital advertising

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities:

Digital Campaign Management: Plan, execute, and optimize digital advertising campaigns across platforms like Google Ads, Meta, DV360, and other programmatic channels.

Data Analysis & Reporting: Monitor campaign performance, analyse metrics, and provide actionable insights to improve ROI and overall campaign effectiveness.

Strategy Support: Assist in developing digital marketing strategies and support decision-making with data-driven recommendations.

Collaboration: Work closely with internal teams and stakeholders to align campaign objectives and deliverables.

Tools & Platforms Management: Maintain proficiency in advertising platforms, spreadsheets, and data analysis tools to manage and report campaigns effectively.

Continuous Learning: Stay updated with industry trends, new advertising technologies, and best practices in digital marketing.

Preferred Tasks: Support data visualization and reporting using tools like Power BI or Tableau; leverage certifications in Google Ads, Meta, or DV360 to enhance campaign efficiency.

Requirements
Mandatory skill:

At Least 1 year of experience in digital marketing. (If the candidate is from Tier 1 college, this condition can be waived off)

A bachelors degree is mandatory; Candidates must meet the following experience criteria.

Proven experience managing Digital Advertising platforms (Google Ads, Meta, Programmatic, etc)

Strong analytical skills with the ability to interpret and analyze data.

Strong interest in digital marketing, data analysis, and campaign management.

Proficiency in Microsoft Excel or Google Sheets; knowledge of data analysis tools is a plus.

Preferred (but not mandatory):

Preferably certified in Google Ads, Meta , DV360, and other advertising platforms.

Experience with data visualization tools (e.g., Power BI, Tableau)

Benefits

Insurance - Medical Insurance Coverage of 3,00,000 for individual, spouse, and kids. Option of including parents and higher coverage amount of 5,00,000.

Professional Development - Reimbursement for relevant courses that can help you grow your career and build your knowledge level.

Food - Breakfast, Lunch, Tea and Snacks on the house.

Work Culture- Flexible Result Oriented Work Environment.

Dress Code -Wear anything youre comfortable at work

Foosball, TT, Carrom - Whether you want to pick up the game or master your skills, youll find plenty of people to play with.

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Digital Marketing Analyst