Job
Description
UpSkill Universe is dedicated to empowering individuals, organizations, and their leadership to navigate the dynamic digital landscape effectively. Through our human-centered, experiential learning programs and events, we strive to empower people and boost economies from the grassroots level. As a valued member of our talented team, you will play a crucial role in equipping teams to adapt to evolving roles in the face of digital disruptions. By leveraging the latest technologies, we deliver virtual learning experiences that are tailored to reach the right audience effectively. In this exciting opportunity, we are looking for individuals who can contribute to driving our learning programs. We are committed to collaborating with top training experts to engage, excite, and educate consumers and businesses on technology, tools, and solutions that can empower individuals to excel in the tech-driven world. As a Digital Marketing Trainer, you will lead a comprehensive 5-week in-person training program for Small and Medium-sized Enterprises (SMEs), focusing on leveraging digital marketing tools to enhance their online presence and drive customer conversions. Your role will involve guiding participants in creating customized digital marketing strategies, launching multi-channel campaigns, analyzing performance metrics, and integrating digital tools into their business operations. Key Responsibilities: Facilitate interactive, in-person workshops covering various topics such as Business Strategy, Digital Foundations, Customer Relationships, Effective Marketing Campaigns, AI utilization for Productivity, and Effective Leadership as an SME. Tailor instructional methods to meet individual and group learning needs and provide constructive feedback for ongoing development. Collaborate closely with the Program Manager and Talent Lead to ensure alignment with program objectives and continuous improvement. Monitor and assess participant progress through evaluation tools and post-session reports highlighting areas for improvement. Qualifications and Experience: Bachelor's degree in Marketing, Business, or related field with a minimum of 3 years of experience in delivering training programs focused on SMEs and digital marketing. Proficiency in Google tools such as Analytics, Merchant Center, and AI-driven advertising tools. Desired qualifications include a Master's degree, advanced certifications in Digital Marketing, experience in working with SMEs or emerging markets, and certifications in Google Ads, Google Analytics, or relevant marketing tools. Core Competencies: Strong communication skills to convey complex marketing concepts effectively. Interpersonal skills for collaboration with cross-functional teams. Presentation and delivery skills to engage participants through clear and structured workshops. Technical proficiency in using tools like Google Analytics, Merchant Center, and AI-driven advertising tools. Conditions of Work: Location: In-person workshops to be conducted in Johannesburg or Pretoria, South Africa. Schedule: The training program spans 5 weeks with sessions during standard business hours targeting SMEs aiming to enhance their digital marketing expertise. Submission Requirement: Interested candidates are required to submit their CV along with a short video introducing themselves and showcasing their training style by delivering a concise lesson on a digital marketing topic. Submission deadline: Monday, 14 April 2025. Selection Process: Shortlisted candidates will be invited for an interview following successful submission. Join us in our mission to empower individuals and businesses to thrive in the digital era through innovative learning experiences. Apply now to make a meaningful impact as a Digital Marketing Trainer with UpSkill Universe.,
