Digital Marketer/ Content Writer

Digivance Solutions

3 - 8 years

4 - 9 Lacs

mumbai bengaluru

Posted:4 days ago| Platform:

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Skills Required

digital marketing content calendar wordpress landing pages copywriting email marketing social media marketing ga4 blog writing content writing google search console

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Write & edit website pages, blogs (EEAT-aligned), landing pages, ad copy, social posts, emailers & case studies.
Build content calendars; conduct topic & keyword research; maintain brand voice & style guide.
Coordinate with design for creatives;

Preferred candidate profile

Plan social media (LinkedIn / Instagram / Facebook / Twitter) with hooks and CTAs.
Assist with basic paid campaigns (Meta/Google Ads) and remarketing audiences.
Email/marketing automation (lists, segmentation, A/B tests, deliverability)

Analytics & Reporting

Own weekly dashboards: traffic, rankings, CTR, conversions, CPL, ROAS.
Derive insights; propose experiments (copy, creatives, landing pages).

Good-to-Have

Basic Google Ads/Meta Ads, UTM tracking.
Email tools (Mailchimp/ Klaviyo /HubSpot).
Basic Canva/Figma for quick edits; collaboration with designers.
Understanding of EEAT, helpful-content guidelines, and YMYL caution.

Education

Bachelors in Marketing/ Communications/ Journalism/ English/ Business or equivalent experience. Certifications (Google Analytics/Ads, HubSpot Content/Email) are a plus.
KPIs / What Success Looks Like (first 90180 days)
+X% growth in organic sessions & non-brand keywords ranked Top 10.
Consistent content velocity: [e.g., 46 blogs + 2 landing pages/month].
Social engagement rate +X%; email open rate +X%; CTR +X%.
MQLs/leads from organic & paid hit agreed monthly targets.

Key Skills

Content Writing, Blog Writing, Copywriting, Landing Pages, Social Media Marketing, Content Calendar, Email Marketing, GA4, Google Search Console, WordPress, Webflow , Google Ads, Meta Ads, UTM Tracking, A/B Testing, Canva, Figma, SEM, Digital Marketing, Lead Generation

Location - Remote, Mumbai, Bengaluru, Pune

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