Job
Description
1. YouTube Management and Video Editing • Edit and manage long-form YouTube videos (lessons, tutorials, explainer videos) • Create short-form content like Reels and Shorts from educational videos • Add professional subtitles, transitions, thumbnails, SEO titles, and descriptions • Grow the YouTube channel visibility organically 2. Social Media Management • Handle and grow official pages on Instagram, LinkedIn, YouTube, WhatsApp Business, and more • Manage the LinkedIn account professionally, including: • Creating educational and promotional posts for LinkedIn • Managing engagement (likes, comments, shares) • Increasing profile visibility and brand presence among parents, students, and education professionals • Build and execute monthly content calendars across all platforms • Drive consistent audience engagement and follower growth 3. Paid Ad Campaigns & Digital Marketing • Plan and run effective Google Ads and Meta Ads (Facebook + Instagram) • Define target audiences and optimize ads for lead generation • Monitor campaign performance and adjust for better reach and conversions 4. Research & Trend Analysis • Stay updated with the latest education industry trends, student apps, and teaching innovations • Suggest new tools, strategies, and content formats for better reach and engagement • Present monthly research updates and new ideas to the founder 5. Broader Digital Presence • Help set up and manage Telegram channels, Quora presence, Google My Business listing, etc. • Identify new platforms for expansion based on student behavior and trends Requirements: • Minimum 4+ years of proven experience in: • YouTube content creation and management • Social media marketing and engagement, especially Instagram and LinkedIn,Manage campaigns on LinkedIn & YouTube • Google Ads and Meta (Facebook/Instagram) Ads • Video editing using tools like CapCut, Canva, or Adobe Premiere Pro,Edit videos, audio & process visuals • Strong English communication and content writing skills • Ability to think creatively, edit professionally, and manage brand voice • Passion for education, technology, and student engagement Nice to Have: • Past experience working in an edtech company or education-focused startup • Knowledge of SEO, blogging, or website content management • Graphic design skills (Canva, Photoshop, or Figma) What We Offer: • Opportunity to work closely with the founder and shape the brand • Creative freedom and space to experiment and innovate • Flexible remote working hours • A chance to grow into a leadership role as the company scales • Mission-driven culture focused on making a real impact in education Compensation: • Competitive, based on experience and skills
