Digital & Brand Content Creator

About Swa Artisanal Syrups:

We make 100% Natural Artisanal Syrups that make delicious cocktails, mocktails, iced teas and craft coffees. The work environment is fun & friendly. Every Swa team member is an owner of our future. We hire people who have an ambitious and adventurous streak. Employees share a commitment to their teams, a passion for our products, and above all, a bold work ethic that produces winning results.

We are an early stage start-up that is shaking up the Industry. In very less time we have been able to establish ourselves as a Challenger Brand. Current clients include the likes of Barbeque Nation, Grand Mamas, Little Italy, Starbucks, Daryaganj, Bercos, Jamming Goat, Soka, Iron Hill, Chaayos, Chai Point, Blue Tokai, Third Wave Coffee Roasters, Little Italy, Carnatic Cafe, Toit, Bangalore Brewing, Cafe Delhi Heights etc.

We thrive together in a work atmosphere where employees challenge themselves, and think of them as entrepreneurs rather than employees. Swa's structure of

minimal hierarchy gives our employees the opportunity to take personal ownership of projects that matter from day one.

www.drinkswa.com/,

https://www.instagram.com/swa.artisanalsyrups/

Write to us at [HIDDEN TEXT] for more details and to explore this further.

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Job Summary:

Digital & Brand Content Creator with strong copywriting and storytelling skills to elevate brand presence and engagement.

Key Responsibilities:

• Create and manage high-quality content for social media platforms Instagram, LinkedIn, YouTube and Facebook.
• Write engaging, on-brand copy for social posts, reels, videos, campaigns, and blogs.
• Collaborate with creative, marketing, and event teams to conceptualize and execute innovative brand campaigns and activations.
• Support brand development initiatives, maintaining consistency in tone, voice, and visual identity.
• Drive audience engagement and community interaction through creative storytelling and active participation.
• Plan and maintain a content calendar to ensure timely, strategic posting.
• Track and analyze content performance metrics, using insights to optimize reach and engagement.
• Participate in experiential campaigns, aligning digital content with offline activities.

Required Skills & Qualifications:

• MBA in Marketing, Communications or a related field.
• 3+ years of experience in social media content creation and copywriting.
• Strong understanding of brand development, audience engagement, and campaign ideation.
• Excellent writing, editing, and storytelling abilities with attention to tone and detail.
• Collaborative mindset able to work closely with design and marketing teams.
• Familiarity with social media tools (Meta Suite, Canva, Buffer, Later, etc.) and digital analytics.
• Knowledge of SEO, paid media, and influencer collaborations is a plus.
• Portfolio showcasing past work in brand campaigns or creative content.

Key Competencies:

• Copywriting & Brand Storytelling
• Social Media Strategy & Engagement
• Campaign Ideation & Execution
• Analytical & Creative Thinking

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