DESIGN SPECIALIST

As a skilled and detail-oriented 2D Design Specialist, you will be joining our creative team to curate OOH & BTL brand showcase and experiences. Your expertise in creating compelling visual stories across physical spaces will play a crucial role in ensuring impactful, on-brand communication pieces ready for production. Key Responsibilities: - Translate brand strategy into visually engaging designs for large-scale static and semi-permanent formats such as billboards, hoardings, kiosks, and transit media. - Adapt design language to match different brand tonalities and various OOH media and non-media formats. - Transform marketing briefs into captivating visual narratives that enhance recall in high-footfall areas, high-traffic locations, and regional contexts. - Develop 2D artwork for billboards, banners, pole kiosks, facade wraps, shop signage, transit media, and retail branding. - Create designs for event backdrops, standees, venue branding, and POS collaterals based on campaign objectives. - Provide print-ready files for large-format and outdoor printing, ensuring a solid grasp of layout, typography, resolution, bleed specs, and color profiles like CMYK and Pantone. - Work closely with planning, servicing, and production teams to ensure design output meets quality standards, timelines, budgets, and media plans. - Engage in vendor interactions, prototyping, and on-ground production checks to ensure design intent is faithfully executed. Qualifications Required: - Essential prior experience in designing for OOH campaigns. - Strong visual acumen and proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign); knowledge of CorelDRAW is a plus. - More than 5 years of experience in designing OOH campaigns with a portfolio showcasing impactful 2D design work. - Degree or diploma in Graphic Design, Visual Communication, Fine Arts, or a related field. If you have a passion for visual storytelling, excel in dynamic environments, and are eager to influence brand perceptions in the real world, we look forward to reviewing your work.,