Dealer Network Development

Role & responsibilities

Dealer Network Expansion

• Identify potential dealers and distributors in assigned territories.
• Appoint new dealers in line with company strategy and growth plans.
• Conduct market surveys to assess dealership feasibility and potential.

Dealer Onboarding & Enablement

• Manage end-to-end dealer onboarding including documentation, agreements, and training.
• Ensure dealers are fully equipped with product knowledge, pricing, schemes, and policies.
• Coordinate showroom setup, branding, and infrastructure guidelines.

Sales & Performance Management

• Drive retail and wholesale targets through the dealer network.
• Monitor dealer performance, stock levels, and order planning.
• Support dealers in achieving monthly and quarterly sales objectives.

Channel Relationship Management

• Build and maintain strong, long-term relationships with dealers.
• Address dealer concerns and resolve operational or commercial issues.
• Conduct regular dealer meetings, reviews, and field visits.

Market Intelligence & Strategy

• Track competitor activity, pricing, and dealer strategies in the EV 3-wheeler segment.
• Provide market feedback to management for product and policy improvements.
• Support promotional activities, launches, and local marketing initiatives.

Coordination & Reporting

• Coordinate with internal teams such as sales, service, finance, and logistics.
• Ensure smooth delivery, billing, and after-sales support for dealers.
• Prepare and submit regular MIS reports on dealer development and sales performance.

Preferred candidate profile

Education

• Bachelors degree in Business Administration, Marketing, Engineering, or a related field.

Experience

• 4 to 7 years of experience in dealer network development or channel sales.
• Mandatory experience in Electric Vehicles / Automotive / 3-Wheeler segment.
• Experience in passenger and cargo vehicle networks will be an added advantage.

Skills & Competencies

• Strong understanding of dealer management and channel development.
• Excellent communication, negotiation, and relationship-building skills.
• Result-oriented with strong market execution capability.
• Willingness to travel extensively within assigned regions.
• Proficiency in MS Office and CRM tools.