Creative Head (Telugu & Kannada)

As the Creative Head- South at Pocket TV, your primary responsibility will be to drive the creative vision, strategy, and execution of Pocket TV's fiction content specifically for South Indian languages such as Tamil, Telugu, Kannada, or Malayalam. You will play a crucial role in owning the complete content lifecycle, from concept to commissioning to production to performance, ensuring that every story resonates with the audience and contributes to the platform's business success. Your key responsibilities will include: Creative Strategy & Content Leadership: - Develop an end-to-end content strategy for Pocket TV India focusing on South Indian languages, aligning it with business objectives and audience growth targets. - Conceptualize and approve engaging fiction stories across various genres, with a specific emphasis on short-form video formats. - Manage the entire content lifecycle, including story ideation, writers room coordination, production execution, and post-production activities. - Monitor content performance and make data-driven decisions to enhance engagement, retention, and monetization metrics. Scripting and Production focused on Mobile Consumption: - Supervise the scripting process from story concept to screenplay, ensuring a strong narrative structure and emotional impact. - Guide scriptwriters to deliver binge-worthy episodic content aligned with genre requirements. - Lead production planning and execution to maintain creative vision and storytelling quality suitable for mobile-first consumption. Production Excellence: - Establish scalable content production processes that balance speed, quality, and budget constraints. - Implement best practices in project management, vendor partnerships, and creative quality control to meet launch and volume targets. Team Building & Leadership: - Recruit and develop a high-performing creative team comprising storywriters, producers, promo creatives, and post-production leads. - Inspire and mentor the team to continuously push creative boundaries and deliver exceptional content. Qualifications: - Minimum 15 years of experience in video fiction content creation in at least one South Indian language, preferably in fantasy and romance genres and OTT storytelling formats. - Proficiency in short-form storytelling tailored for digital/mobile audiences. - Strong track record in content commissioning, story development, and successful show launches. - Demonstrated ability to lead large cross-functional creative teams and connect content outputs to business outcomes. - Data-driven mindset to interpret performance metrics and user insights for content direction. - Knowledge of digital content trends, mobile video formats, and production workflows. - Willingness to integrate AI tools into daily operations. - Ability to thrive in fast-paced, high-growth environments with ambiguity. Join Pocket TV in reshaping the future of entertainment through innovative storytelling and engaging content experiences for a diverse audience.,