Creative Copywriter

Job Summary

We are looking for a creative and detail-oriented Copywriter to develop engaging content for our furniture showroom’s digital platforms. The ideal candidate will create compelling scripts for reels and Instagram, attractive product descriptions, and informative blog content that reflects our brand voice and drives customer engagement and sales.

Key Responsibilities

Social Media Content

• Write engaging reels scripts and Instagram captions aligned with current trends.
• Create short-form content for promotions, offers, product launches, and showroom events.
• Collaborate with designers and social media managers to ensure content matches visuals.

Product Content

• Write clear, persuasive product descriptions for furniture items (sofas, beds, dining sets, wardrobes, etc.).
• Highlight product features, materials, benefits, dimensions, and usage.
• Ensure consistency in tone and brand messaging across all products.

Blog & Long-form Content

• Develop blog articles related to furniture, home décor, interior design tips, space planning, and maintenance.
• Optimize content for basic SEO (keywords, headings, readability).
• Support brand authority and organic traffic growth.

Brand Communication

• Maintain a consistent brand voice across all platforms.
• Proofread and edit content to ensure grammatical accuracy and clarity.
• Adapt content based on target audience (homeowners, interior designers, retailers, etc.).

Skills & Qualifications

• Proven experience as a Copywriter / Content Writer (preferably in furniture, lifestyle, or retail).
• Strong command of English (Tamil or other regional language knowledge is an added advantage).
• Creative thinking with an understanding of social media trends.
• Ability to write both short-form and long-form content.
• Basic knowledge of SEO is a plus.
• Ability to meet deadlines and handle multiple projects.

Preferred Qualifications

• Familiarity with Instagram, Facebook, and digital marketing campaigns.
• Portfolio showcasing reels scripts, product descriptions, or blogs.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Health insurance

Work Location: In person