Creative Copywriter

Role Overview
We are looking for a Creative and conversion-focused Copywriter to join our Performance Marketing team. The ideal candidate will write compelling ad copy and marketing content that drives clicks, conversions, and measurable ROI across multiple digital platforms.

Requirements
A strategic writer who blends clarity, creativity, and conversion: Experienced: 3+ years writing copy across paid ads, landing pages, emails, and scriptsideally in a DTC or performance-driven brand.Funnel-Fluent: You understand how messaging shifts from unaware to conversionand you write accordingly.Tactically Creative: You write sharp hooks, not just headlines. You know what gets clicks and what builds trust.Data-Aware: You care how your copy performsCTR, CVR, scroll depth, bounce ratesand use insights to improve, not defend.Collaborative: You work seamlessly with strategists, designers, and media buyers. You know a good copy needs good context.Ego-Free: You rewrite 20 times if thats what it takes. You take feedback seriously, not personally.

Key Responsibilities
Craft high-performing copy across ads, emails, landing pages, and video scriptstailored to funnel stages and real customer mindsets.Write performance ad scripts (Hook + Body format) for UGC, spokesperson, and direct-response video creatives.Translate briefs and brand positioning into distinctive, ownable messaging and emotional angles.Collaborate inside tools like Figma, Notion, and Google Docs to integrate copy with design and UX.Run hypothesis-based copy testing and contribute fresh angles backed by audience insight.Adapt messaging based on performance data, creative tests, and team feedbackwithout waiting to be asked.Maintain copy systems: tone of voice docs, messaging banks, performance archives.

Location-Delhi NCR,Bangalore,Chennai,Pune,Kolkata,Ahmedabad,Mumbai,Hyderabad