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Cowberry Industries

18 Job openings at Cowberry Industries
Digital Marketing Manager Surat 1 - 5 years INR 2.25 - 4.5 Lacs P.A. Work from Office Full Time

A Digital Marketing Executive is responsible for executing digital marketing campaigns across various online platforms, analyzing results, and optimizing strategies to achieve business goals. They develop and implement marketing plans, manage budgets, and ensure consistent messaging across channels. Key Responsibilities: Campaign Development & Execution: Create, plan, and execute digital marketing campaigns across various platforms, including social media, email, SEO, PPC, and content marketing. Content Creation & Management: Develop engaging and relevant digital content, manage website content, and ensure it's optimized for search engines and user experience. Data Analysis & Reporting: Analyze campaign performance, track key metrics (ROI, KPIs), and provide regular reports to senior management. Social Media Management: Manage and monitor the company's social media presence, create engaging content, and respond to audience inquiries. Email Marketing: Develop and execute email marketing campaigns, including list building, segmentation, and A/B testing. SEO & SEM: Contribute to SEO efforts, optimize website content for search engines, and manage paid search campaigns. Budget Management: Manage and optimize digital marketing budgets, ensuring campaigns stay within allocated spending while achieving desired results. Collaboration: Work closely with internal stakeholders, including content creators, designers, and sales teams, to ensure alignment of marketing strategies and smooth campaign execution. Stay Updated: Keep abreast of industry trends, digital marketing best practices, and new platforms/technologies. Requirements: A bachelors degree in marketing, communication, or related fields. 3+ years of experience in digital marketing or content marketing. Experience with web analytics tools like Google Analytics and Search Console. Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc. Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media. Excellent communication, presentation and interpersonal skills. Preferred skills and qualifications Experience with graphic design and content production. Knowledge of website CMS and marketing automation tools. Proficiency in developing and overseeing email marketing initiatives. Familiarity with UI/UX design principles and website design best practices. Certifications in Hubspot, Google Analytics, Google Ads, or similar. Fluency in English, Hindi and at least one regional language.

Human Resource Generalist Surat 1 - 4 years INR 3.0 - 5.0 Lacs P.A. Work from Office Full Time

We at COWBERRY are looking for an experienced and versatile HR professional with a strong generalist background to manage core HR functions. The ideal candidate will be hands-on and capable of independently handling recruitment, payroll, compliance, employee engagement, performance management, and policy implementation. Key Responsibilities: 1. Talent Acquisition: Manage the complete recruitment life cycle sourcing, screening, interviewing, and onboarding candidates across departments. Coordinate with department heads to understand manpower requirements. 2. Payroll & Compliance: Ensure accurate and timely payroll processing. Manage statutory compliances including PF, ESIC, Professional Tax, and other labor laws. Liaise with external consultants or government bodies as required. 3. Employee Engagement: Plan and execute engagement initiatives to enhance morale, productivity, and retention. Organize team-building activities, recognition programs, and feedback sessions. 4. Performance Management: Support the performance appraisal process. Assist in setting KRAs and KPIs, ensuring a regular feedback culture. Track and maintain performance records. 5. HR Policies & Processes: Draft, review, and implement HR policies, SOPs, and guidelines. Maintain up-to-date HR records and manage HRMS systems effectively. 6. Employee Relations: Act as the first point of contact for employee grievances. Ensure disciplinary actions and grievance handling are carried out with fairness and integrity. Build positive workplace relations through effective communication.

Company Secretary Surat 1 - 3 years INR 3.0 - 6.0 Lacs P.A. Work from Office Full Time

We've Urgent Openings.!! Position: Assistant CS (Company Secretary) Post Qualification Experience : 1+ Yr (Fresher can also apply) Salary : Upto 6 LPA (No bar for right candidate) Qualification : CS, CS - Inter /Semi qualified, Location : Surat Job Responsibilities : Ensuring that Corporate Governance obligations under the Companies Act, Secretarial Standards, and Other applicable rules and regulations are complied with; Assisting the Company Secretary and Management in the companys day-to-day operations; Assisting in convening of meetings as well as attending Board, Committee and General Meetings; filing resolutions with the registrar, and preparing minutes of all General and Board Meetings within stipulated time frame; Obtaining necessary authorization from the Board of Directors, shareholders, and other regulatory agencies; Maintenance of statutory registers & secretarial records under the Companies Act; Complying with regulatory procedures of Industrial disputes, FEMA Act, State Insurance Act, Depositories Act 1996, Foreign Exchange Management Act; Monitoring and complying with various legal laws like Labour laws; Competition Laws; Environmental laws, etc; Liaisoning with external regulators and advisers, such as lawyers and auditor; Drafting and vetting of various agreements, policies, petitions etc; Desired skills: Strong administrative skills Meticulous attention to detail Interpersonal skills Good command of both spoken and written English Excellent organization and time management skills Job Types: Full-time, Permanent Benefits: Lunch Experience: • Total Work: 1+ years (Required) Company Secretary: 6+ Months (Required)

Chartered Accountant (CA) Surat 1 - 3 years INR 5.0 - 12.0 Lacs P.A. Work from Office Full Time

Managing Accounting, Payroll & Compliances Communicate, discuss, advise and consult to provide solutions against accounting, any tax, legal, compliance or any other business issues. Preparation & maintenance of books of accounts and carrying on input of accounting transactions in line with the Applicable Indian Accounting Standards / Policies etc., covering preparation of ledgers, sub-ledgers, control accounts, profit & loss account, statement of affairs (assets & liabilities) in accounting software 'Tally' or any other software specified by the client. Preparation and maintenance of application for payments & cheques/remittance advices/wire transfer, if required, for discharging all the monthly payments as clients instructions, including deposit of income taxes being withheld (if any) from such payments. Preparation of MIS report for clients Head Office reporting or Management Reporting in the global MIS format by client. Preparation of a monthly bank reconciliation statement viz. reconciliation of physical balance appearing in bank account corresponding to balance appearing in the accounting books. Preparation & maintenance of Fixed Assets Register in accordance with the prescribed guidelines under Indian regulations and accounting policy of clients. Preparation of computation of taxable income of client Employees based on Indian Income and Perquisites / Amenities / Fringe Benefits etc and advising amount of income tax to be deducted from monthly salary. Computation of liability of Goods and Service Tax and Corporate Income Tax or any other tax which is applicable based on review of ledger accounts of client. Preparation of tax challan and submit with bank for deposit of Goods and Service Tax, Corporate Income Tax and TDS or any other tax which is applicable with Indian Government Treasury. Preparation & filing of Goods and Service Tax, Corporate Income Tax and TDS or any other tax Return which is applicable. • Registration with an accredited statutory body and association.

Personal Assistant Surat 1 - 3 years INR 3.0 - 6.0 Lacs P.A. Work from Office Full Time

About the Role: We are looking for a dynamic, high-performing professional to be part of the CEOs Office. This role offers direct exposure to strategic decision-making processes, business operations, and key corporate initiatives. You will work closely with the CEO and leadership team, assisting in driving business priorities, strategic projects, and operational excellence. Key Responsibilities: Work directly with the CEO to support organizational priorities and business growth initiatives. Track, manage, and monitor critical business projects, ensuring timely execution and alignment with strategic objectives. Prepare high-quality presentations, reports, and briefing documents for internal and external meetings. Liaise with cross-functional teams to gather, analyze, and present data-driven insights for decision-making. Conduct industry research, competitor analysis, and business performance reviews as directed. Manage communication flow, calendars, and priority agendas for the CEOs meetings and engagements. Follow up on action points from leadership meetings and ensure timely closures. Serve as a bridge between the CEO and internal/external stakeholders, ensuring smooth coordination. Drive special projects and initiatives as assigned by the CEO. Key Requirements: Graduate / Postgraduate degree in Business Administration, Commerce, or related fields. 1–3 years of relevant experience in business analysis, strategy, executive assistance (Freshers with excellent communication & business acumen may also be considered.) Strong proficiency in MS Excel, PowerPoint, and business reporting tools. Excellent communication, organizational, and multitasking skills. High degree of integrity, discretion, and professionalism while handling sensitive information. Ability to thrive in a fast-paced, high-pressure environment. Why Join Us? Direct exposure to CXO-level strategy and business operations. Opportunity to lead impactful projects and business initiatives. Fast-paced, high-learning environment with cross-functional collaboration. High visibility role with opportunities for rapid career growth.

Associate CEO's Office Surat 1 - 3 years INR 3.0 - 6.0 Lacs P.A. Work from Office Full Time

About the Role: We are looking for a dynamic, high-performing professional to be part of the CEOs Office. This role offers direct exposure to strategic decision-making processes, business operations, and key corporate initiatives. You will work closely with the CEO and leadership team, assisting in driving business priorities, strategic projects, and operational excellence. Key Responsibilities: Work directly with the CEO to support organizational priorities and business growth initiatives. Track, manage, and monitor critical business projects, ensuring timely execution and alignment with strategic objectives. Prepare high-quality presentations, reports, and briefing documents for internal and external meetings. Liaise with cross-functional teams to gather, analyze, and present data-driven insights for decision-making. Conduct industry research, competitor analysis, and business performance reviews as directed. Manage communication flow, calendars, and priority agendas for the CEOs meetings and engagements. Follow up on action points from leadership meetings and ensure timely closures. Serve as a bridge between the CEO and internal/external stakeholders, ensuring smooth coordination. Drive special projects and initiatives as assigned by the CEO. Key Requirements: Graduate / Postgraduate degree in Business Administration, Commerce, or related fields. 1–3 years of relevant experience in business analysis, strategy, executive assistance (Freshers with excellent communication & business acumen may also be considered.) Strong proficiency in MS Excel, PowerPoint, and business reporting tools. Excellent communication, organizational, and multitasking skills. High degree of integrity, discretion, and professionalism while handling sensitive information. Ability to thrive in a fast-paced, high-pressure environment. Why Join Us? Direct exposure to CXO-level strategy and business operations. Opportunity to lead impactful projects and business initiatives. Fast-paced, high-learning environment with cross-functional collaboration. High visibility role with opportunities for rapid career growth.

React Native Developer Surat 2 - 4 years INR 3.0 - 6.0 Lacs P.A. Work from Office Full Time

Position: React Native Developer Experience Required: 2+ Years Number of Candidates Required: 1 Location: [On-site/Hybrid] Joining: Immediate Key Requirements: Hands-on experience in React Native Ability to build and maintain apps for Android, iOS, and Web Strong skills in JavaScript , API integration , and use of Git Familiarity with tools like Figma , Postman , and Swagger Experience in building responsive and cross-platform UI components

Procurement Manager Surat 7 - 10 years INR 3.0 - 8.0 Lacs P.A. Work from Office Full Time

Job Description - Procurement Manager (Organic Commodity) Position : Procurement Manager Department : Procurement (Organic Commodity) Reports To : AVP Procurement Location : Surat Experience Required : 7-10 years (Minimum 3-5 years in Organic Commodity Procurement preferred) Key Responsibilities : Lead the procurement operations for organic commodities including Grains, Pulses, Spices, Oilseeds, Fruits, and Vegetables. Develop and implement strategic sourcing plans aligned with the company's organic procurement strategy. Identify, evaluate, and onboard reliable suppliers, FPOs, and cooperatives certified under NPOP/NOP/Organic standards. Negotiate terms, pricing, and supply agreements ensuring quality, sustainability, and compliance with organic certification standards. Monitor commodity markets, harvest schedules, and supply-demand trends to ensure timely procurement. Coordinate with Quality Control, Processing, and Warehouse teams for smooth supply chain operations. Ensure documentation related to supplier certification, transaction certificates (TCs), and traceability is maintained. Develop and track procurement budgets, forecasts, and cost-saving initiatives. Maintain strong relationships with suppliers and industry stakeholders. Lead vendor development programs focusing on capacity building for organic suppliers. Handle procurement-related audits and compliance requirements. Report procurement performance, risks, and action plans to senior management. Key Skills & Competencies: In-depth knowledge of organic commodity procurement, certification processes (NPOP, NOP, EU Organic). Strong negotiation, vendor management, and strategic sourcing skills. Market intelligence and understanding of commodity price trends. Excellent communication and interpersonal skills to engage with farmers, suppliers, and internal teams. Good understanding of procurement systems, documentation, and compliance requirements. Ability to lead and mentor procurement teams. Proficiency in MS Excel, procurement software, and reporting tools. Willingness to travel to supplier locations, farms, and processing sites as required.

Full Stack Developer Surat 1 - 4 years INR 3.0 - 7.0 Lacs P.A. Work from Office Full Time

Position: Full Stack Developer Django & Frappe Number of Candidates Required: 1 Experience Required: 2+ years in Django (Python) 0–1 year in Frappe Framework Strong in MySQL, REST APIs, Git, and basic Data Structures & Algorithms Key Skills: Django backend development Basic exposure to Frappe / ERPNext RESTful API design and integration MySQL query writing and schema design Git version control Problem-solving skills with good DSA foundation Soft Skills: Good communication and teamwork Ability to work independently Quick learner and proactive mindset Preferred Joining Timeline: Immediate

React Developer Intern Surat 0 - 1 years INR 1.75 - 2.5 Lacs P.A. Work from Office Full Time

Position: React Developer Intern Number of Candidates Required: 1 Experience: 01 Year Type: Internship (Full-Time / Part-Time) Duration: 3 to 6 months (can be extended or converted to full-time) Joining: Immediate preferred Key Skills Required: Basic understanding of React.js and component-based development Good knowledge of HTML5 , CSS3 , and modern layout systems (Flexbox, Grid) Familiarity with Figma for UI reference Experience or exposure to API integration Proficiency with Postman for testing APIs and understanding of Swagger documentation Basic understanding of eCommerce workflows (product listing, cart, checkout) Soft Skills: Good communication and collaboration Willingness to learn and take initiative Attention to detail and UI/UX consistency

Brand Executive Surat 1 - 3 years INR 2.5 - 3.0 Lacs P.A. Work from Office Full Time

The Brand Specialist implements plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organizations brand equity. He/She is also responsible for conducting market research activities to forecast emerging market needs that are relevant for the organisation. Works in a fast-paced and dynamic environment where he/she ensures compliance of the brand identity throughout the organization Roles & Responsibilities Developing new categories within brand along with NPD responsibilities, collateral materials for ATL, BTL activities, Product mix, Profit & Loss responsibility. Assumes responsibility for monitoring all marketing and branding activities for the Organization while maintaining Brand focus internally & externally. Directs the evaluation of Brand portfolio including Brand definition & proposition, advertising concept, pricing, packaging, place and promotion for the Organization. Trade Marketing : Partner with the Sales team in devising strategic trade initiatives & trade related activities. Assumes overall responsibility for Brand Activation. Product Promotions, Developing & refining a brands in-store demonstration program. Ensures coordination with sales department to implement & monitor all marketing initiatives for the Organization. Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers. Develop strategies into detailed marketing plans and executions. Organize and manage promotional events and campaigns. Supports all clusters towards ensuring meeting the dynamic consumer needs across all markets. Ensures individual brand focus is maintained through all possible media options and coordinates with corporate communication to ensure alignment of branding strategy. Strong strategic thinking and excellent communication skills enabling you to work across, and engage with, internal and external teams. Key Skills: Media Planning and Buying, Exposure in Vendor Management Marketing Strategies & Campaigns Integrated Marketing Communications Agency/ Vendor Management Product Positioning & Branding Digital & Social Media Marketing Market Research & Consumer Insights Advertising & Activation Campaigns Sales Collateral & Support Content Creation Annual Brand Plans New Product Development & Launch

New Product Development Executive Surat 3 - 4 years INR 2.5 - 3.0 Lacs P.A. Work from Office Full Time

A Food Product Developer is responsible for recipe formulation and product development so that company can meet customers needs more effectively. The job will typically include lab scale trials and make sure that the specifications are documented for each new product. The individual should have an excellent product and process knowledge, keenly interested in research, ability to identify opportunities for innovations and having consistent approach towards improving quality of the products. The individual should have a logical and investigative mind to carry out the tasks. This role is about formulating recipes for different products which can come up in market, conceptualizing new food offerings, undertaking various experiments to develop them, refining them over the period, scaling up the process, developing guideline, doing innovative things to improve the current products and services as per the market trend and expectation. The scope covers the following : Recipe formulation Scale up process Develop new guidelines Follow FSSAI regulations Benchmarking of new and existing products Knowledge and Skills The individual on the job needs to know and understand: Standards, policies, and procedures followed in the company relevant to food safety and food quality Standard protocols related to safe handling and processing of food Market trends, consumer preferences and expectations Food processing methods like cooking, roasting, freezing, drying, baking, etc. Sensory tests and sensory scales for specific product and requirement Food safety standards that are customary within the food industry and mandated by government regulations Food-related discipline such as food science, nutrition, microbiology, chemistry, or food business Food preservation, product development and food preparation process Various scaling up operations How to calculate costing and sizing of ingredients and product respectively Importance of different ingredients in the product Standardization of process and product Types of product packaging for the specific product Various quality parameters for quality check Hazard Analysis and Critical Control Points (HACCP) management system Variety of food ingredients used at national and international level and their regional variations Halal and haram ingredients and process Food adulteration and food contamination Allergen management and risks associated with cross contamination Various food processing techniques and processes How to plan production schedules and timelines Desired product characteristics like texture, colour, taste etc. Use of MS Word, Excel & Power Point

Digital Marketing Executive Surat 2 - 4 years INR 1.5 - 2.5 Lacs P.A. Work from Office Full Time

A Digital Marketing Executive is responsible for executing digital marketing campaigns across various online platforms, analyzing results, and optimizing strategies to achieve business goals. They develop and implement marketing plans, manage budgets, and ensure consistent messaging across channels. Key Responsibilities: Campaign Development & Execution: Create, plan, and execute digital marketing campaigns across various platforms, including social media, email, SEO, SEM, PPC, and content marketing. Content Creation & Management: Develop engaging and relevant digital content, manage website content, and ensure it's optimized for search engines and user experience. Data Analysis & Reporting: Analyze campaign performance, track key metrics (ROI, KPIs), and provide regular reports to senior management. Social Media Management: Manage and monitor the company's social media presence, create engaging content, and respond to audience inquiries. Email Marketing: Develop and execute email marketing campaigns, including list building, segmentation, and A/B testing. SEO & SEM: Contribute to SEO efforts, optimize website content for search engines, and manage paid search campaigns. Budget Management: Manage and optimize digital marketing budgets, ensuring campaigns stay within allocated spending while achieving desired results. Collaboration: Work closely with internal stakeholders, including content creators, designers, and sales teams, to ensure alignment of marketing strategies and smooth campaign execution. Stay Updated: Keep abreast of industry trends, digital marketing best practices, and new platforms/technologies. Requirements: A bachelors degree in marketing, communication, or related fields. 3+ years of experience in digital marketing or content marketing. Experience with web analytics tools like Google Analytics and Search Console. Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc. Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media. Excellent communication, presentation and interpersonal skills. Preferred skills and qualifications Experience with graphic design and content production. Knowledge of website CMS and marketing automation tools. Proficiency in developing and overseeing email marketing initiatives. Certifications in Hubspot, Google Analytics, Google Ads, or similar. Fluency in English, Hindi and at least one regional language.

Sales Executive Surat 1 - 2 years INR 1.75 - 2.25 Lacs P.A. Work from Office Full Time

Job Overview We are looking for a proactive and result-driven Sales Executive - Modern Trade to manage and grow our presence in organized retail channels. The ideal candidate should have experience in FMCG or organic product categories, with strong skills in retail execution, account handling, and relationship management with key Modern Trade retailers. Responsibilities Manage Modern Trade accounts in the assigned territory Ensure listing and visibility of the companys products across store formats Plan and execute in-store promotions and sampling activities Achieve monthly and quarterly sales targets Handle merchandising and stock replenishment at store level Coordinate with distributors and supply chain to ensure timely stock delivery Maintain strong relationships with key stakeholders at modern trade outlets Negotiate with store managers and purchase teams for additional visibility, promotions, and shelf space Criteria: Bachelor’s degree in Business, Marketing, or a related field 1-2 years experience in Modern Trade Sales Experience in organic products or FMCG Strong communication, negotiation, and interpersonal skills Willingness to travel within the assigned region Good understanding of sales analytics, promotions, and retail merchandising

E-Commerce Executive Surat 1 - 2 years INR 1.25 - 1.5 Lacs P.A. Work from Office Full Time

Job Overview We are looking for a proactive and detail-oriented E-commerce Executive to manage online product listings, coordinate with marketplaces, handle customer queries, and assist in digital campaign execution. The ideal candidate should be comfortable managing day-to-day operations and contributing to the overall growth of our online business. Responsibilities Product listing and catalog management on platforms like Amazon, Flipkart, Meesho, JioMart, etc. Regularly update product details, specifications, pricing, and images. Handle and respond to customer queries received via the company website, emails, or chat. Attend and manage IVR and inbound customer calls related to e-commerce orders or inquiries. Coordinate with warehouse/logistics for inventory updates and smooth order dispatch. Monitor daily orders, returns, cancellations, and ensure timely resolution. Run and monitor ads on e-commerce platforms (Sponsored Ads, keyword bidding, etc.). Collaborate with the marketing team to run online promotions and offers. Maintain accurate sales, inventory, and performance reports. Support in managing D2C (direct-to-customer) website back-end (product uploads, order tracking, etc.). Criteria: Graduate in Business, Marketing, or a related field. 1-2 years of experience in E-commerce operations. Familiarity with platforms like Amazon Seller Central, Flipkart Seller Hub, etc. Proficient in MS Excel, Google Sheets; basic data entry and reporting. Strong communication skills both verbal (for calls) and written (for customer responses). Ability to handle customer service tools and e-commerce dashboards. Knowledge of ad campaign tools on marketplaces is an added advantage. Multi-tasking ability and strong attention to detail.

Export Associate Surat 2 - 5 years INR 3.5 - 6.0 Lacs P.A. Work from Office Full Time

Job Summary We are looking for a detail-oriented and proactive Export Associate to manage and support our international shipments, documentation, and coordination processes. The candidate will play a key role in ensuring smooth export operations and compliance with global standards. Key Responsibilities Handle export documentation including invoice, packing list, bill of lading, shipping instructions, etc. Coordinate with CHA, freight forwarders, and shipping lines. Ensure timely clearance and dispatch of export shipments. Track export orders, update internal teams, and manage customer communications. Prepare documents for LCs (Letter of Credit), bank negotiation, and ensure compliance with INCOTERMS. Handle pre-shipment and post-shipment documentation. Maintain records for audits, DGFT, and statutory compliance. Assist with logistics planning and cost optimization. Coordinate with internal departments (sales, production, QC) to align export schedules. Support in new country registration, certifications, and export incentives if applicable. Requirements Graduate in Commerce / International Business or related field. 25 years of relevant experience in export operations. Strong knowledge of export procedures, documentation, and shipping processes. Familiarity with DGFT regulations, EPCG, Advance Authorization, etc. Excellent communication and coordination skills. Proficiency in MS Office (Excel, Word) and ERP tools. Preferred Skills Knowledge of global trade laws, INCOTERMS, and HS codes. Ability to multitask and work under deadlines. Experience working in FMCG and agriculture export industry is a plus.

Sales & Marketing Executive Kadodara, Surat 0 - 31 years INR 2.4 - 6.0 Lacs P.A. On-site Full Time

Job Overview We are looking for a proactive and result-driven Sales Executive - Modern Trade to manage and grow our presence in organized retail channels. The ideal candidate should have experience in FMCG or organic product categories, with strong skills in retail execution, account handling, and relationship management with key Modern Trade retailers. Responsibilities Manage Modern Trade accounts in the assigned territory Responsible for generating leads and driving business growth in the modern trade segment Ensure listing and visibility of the company’s products across store formats Plan and execute in-store promotions and sampling activities Achieve monthly and quarterly sales targets Handle merchandising and stock replenishment at store level Coordinate with distributors and supply chain to ensure timely stock delivery Maintain strong relationships with key stakeholders at modern trade outlets Negotiate with store managers and purchase teams for additional visibility, promotions, and shelf space Criteria: Bachelor’s degree in Business, Marketing, or a related field 1-2 years experience in Modern Trade Sales Experience in organic products or FMCG Strong communication, negotiation, and interpersonal skills Willingness to travel within the assigned region Good understanding of sales analytics, promotions, and retail merchandising

Brand Manager kadodara, surat 1 - 31 years INR 2.4 - 6.0 Lacs P.A. On-site Full Time

The Brand Manager implements plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organization’s brand equity. He/She is also responsible for conducting market research activities to forecast emerging market needs that are relevant for the organisation. Works in a fast-paced and dynamic environment where he/she ensures compliance of the brand identity throughout the organization. Roles & Responsibilities Developing new categories within brand along with NPD responsibilities, collateral materials for ATL, BTL activities, Product mix, Profit & Loss responsibility. Assumes responsibility for monitoring all marketing and branding activities for the Organization while maintaining Brand focus internally & externally. Directs the evaluation of Brand portfolio including Brand definition & proposition, advertising concept, pricing, packaging, place and promotion for the Organization. Trade Marketing : Partner with the Sales team in devising strategic trade initiatives & trade related activities. Assumes overall responsibility for Brand Activation. Product Promotions, Developing & refining a brands in-store demonstration program. Ensures coordination with sales department to implement & monitor all marketing initiatives for the Organization. Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers. Develop strategies into detailed marketing plans and executions. Organize and manage promotional events and campaigns. Supports all clusters towards ensuring meeting the dynamic consumer needs across all markets. Ensures individual brand focus is maintained through all possible media options and coordinates with corporate communication to ensure alignment of branding strategy. Strong strategic thinking and excellent communication skills enabling you to work across, and engage with, internal and external teams. Key Skills: Media Planning and Buying, Exposure in Vendor Management Marketing Strategies & Campaigns Integrated Marketing Communications Agency/ Vendor Management Product Positioning & Branding Digital & Social Media Marketing Market Research & Consumer Insights Advertising & Activation Campaigns Sales Collateral & Support Content Creation Annual Brand Plans New Product Development & Launch