Copywriter

Job Description: Copywriter

Position: Copywriter

Location: Bangalore

Experience Required: 2–5 years in content creation, advertising, or a related field

Industry: [Specify Industry, e.g., Advertising, Media, FMCG, etc.]

Key Responsibilities

Content Creation:

· Write compelling and engaging copy for advertisements, social media, websites, email campaigns, and other marketing materials.

· Develop clear and persuasive messaging that resonates with the target audience.

Campaign Ideation:

· Collaborate with the creative and marketing teams to conceptualize and execute innovative campaign ideas.

· Brainstorm taglines, slogans, and themes that align with brand objectives.

Editing and Proofreading:

· Edit and proofread content to ensure grammatical accuracy, consistency, and adherence to brand tone and style.

· Revise content based on feedback and adapt messaging for different platforms or audiences.

Market Research:

· Conduct research to understand the target audience, industry trends, and competitor strategies.

· Use insights to craft relevant and impactful content.

Brand Voice Development:

· Ensure all copy aligns with the brand’s voice, tone, and messaging guidelines.

· Help refine and evolve the brand's voice as needed.

Performance Monitoring:

· Collaborate with marketing teams to track the performance of written content and make data-driven improvements.

Skills and Qualifications

· Proven experience as a copywriter, with a strong portfolio showcasing diverse writing styles and mediums.

· Exceptional command of the English language, with strong writing, editing, and proofreading skills.

· Creative thinking and ability to craft unique, persuasive, and engaging content.

· Familiarity with digital marketing platforms, SEO principles, and content strategies.

· Ability to work under tight deadlines and manage multiple projects simultaneously.

· Strong communication and collaboration skills.

Preferred:

· Experience with storytelling, scriptwriting, or long-form content is a plus.

· Knowledge of regional languages or multilingual content creation is advantageous.

Compensation: As per industry standards.

Job Types: Full-time, Permanent

Benefits:

• Health insurance
• Provident Fund

Work Location: In person