Content Marketing Executive

As a Content Marketing Executive, your role involves developing and executing content strategies to promote brands, engage audiences, and drive traffic across digital channels. You will be responsible for creating compelling content such as blog posts, social media updates, emails, and multimedia assets, while optimizing for SEO and aligning with marketing goals. Additionally, you will manage editorial calendars, conduct research on trends and audiences, and collaborate with design, SEO, and sales teams to ensure cohesive campaigns. Key responsibilities include: - Writing, editing, and proofreading content to maintain brand voice and quality. - Analyzing content performance using tools like Google Analytics and implementing improvements based on data. - Coordinating content production, distribution, and A/B testing across platforms. - Supporting lead generation through gated assets like whitepapers and case studies. - Monitoring competitors and staying updated on industry best practices. Qualifications required: - Bachelor's degree in Marketing, Communications, or related field. - Proven experience in content marketing and SEO. - Excellent writing and editing skills. - Strong analytical and research abilities. The company offers benefits such as health insurance and Provident Fund. This is a full-time, permanent position suitable for fresher candidates. The work location is in person.,