Content Manager

Essential Services: Role & Location fungibility

In essence, this captures our belief in serving the entire banking needs of our customers as One Bank, One Team. To achieve this,employees at ICICI Bank are expected to be role and location-fungible withthe understanding that Banking is an essential service.The role description gives you an overview of the responsibilities, it is onlydirectional and guiding in nature.

Aboutthe role:

We are looking for a proficient content writer to join the team to enrich assetsincluding press releases, articles, blogs on website and social media marketingcopies.

Key Responsibilities:

Stakeholder Engagement: Liasoning with multiple teams and external agencies (if required) forend-to-end handling of content from idea generation to final publishing withapprovals. Obtain approval from legal and compliance teams.
Content Generation: Create ideas on the Banks products and services in collaboration with variousteams. Proofread content created on multiple banking topics. Createinfographics for social media content.

TargetedResearch:Conducting thorough research on contenttopics.

Key Qualification & Skills:

Educational Qualification: Post graduation / graduation in Englishliterature / journalism is desirable. Proficient in English writing and editingskills

Technical Skills: Experienceof having worked on large content projects like annual reports, blogs will bean added advantage. Should be able to show published pieces of content workedupon.

Other skills:High energy levels required along with disciplined & diligent working style toengage with multiple teams. Should be able to work co-operatively with largeteams and meet deadline.

Communication Skills: Good Oral and written communication skills

About the Group:

The Corporate Brand and Communications Group is responsible for appointing andmanaging agencies, designing creative and communication strategies, definingthe marketing, media plan and media buying.