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Swiggy
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Content Executive

Content Executive

Swiggy

0 - 1 years

2 - 3 Lacs

mumbai

Posted:2 months ago| Platform:

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Skills Required

hospitality content management publishing social media content writing research management seo content executive monitoring

Work Mode

Work from Office

Job Type

Full Time

Job Description

About Swiggy:

About Mumbai Foodie

In 2024, Swiggy joined forces with Mumbai Foodie. Mumbai Foodie is a digital food publication creating original content by exploring and recommending, filming and writing about the best things to eat and drink via Instagram. Through restaurant reviews, interviews, collabs, pop-ups and more, over the years Mumbai Foodie has become a guide to the F&B scene of the city.

What will you work on

Stay attuned to Mumbai s ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content.
Collaborate with the team to develop content strategies that drive engagement and follower growth.
Create and deliver compelling, scripted content that aligns with the pages theme and resonates with the target audience.
Attend food events, tastings, and restaurant openings to gather first-hand information for posts.
Write scripts for engaging reels to captivate our audience on social media.
Conduct research to stay updated on the latest trends and developments in Mumbai s F&B, lifestyle, cultural, and entertainment scene.
Edit and proofread content to ensure accuracy, consistency, and adherence to Instagram page style and guidelines.
Monitor and analyze the performance of content initiatives, providing insights and recommendations for optimization.
Assist in managing the content calendar to ensure timely delivery of content.

Who are we looking for:

Proven content writing experience, preferably in lifestyle or hospitality industries.
Comfortable being on camera and/or has proven experience as an Anchor, Host, or Presenter, preferably in the F&B or lifestyle domain.
Excellent writing and editing skills, with keen attention to detail and grammar.
Passion for exploring and discovering Mumbais F&B, lifestyle, cultural, and entertainment experiences. Proficiency in content management and social media platforms.
Familiarity with SEO principles and keyword research tools

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Food Delivery / E-commerce

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Content Executive