Chief Marketing Officer

Role Overview

The CMO will be part of the leadership team, owning Varaha’s brand narrative, PR, digital presence, and growth marketing strategy. You will work closely with the founders to elevate Varaha’s global visibility, attract buyers and investors, and shape the way the world perceives climate-tech solutions from the Global South.This is a startup leadership role — you’ll be building the marketing function from the ground up, blending strategy, execution, and team-building.

Reporting to: Founders CEO

Key Responsibilities

Brand Communications Leadership

• Build and own Varaha’s global brand narrative — positioning us as a pioneer in climate-tech and nature-based carbon solutions.

• Drive PR strategy, securing features in top-tier international media (Bloomberg, Forbes, Reuters, etc.) and amplifying founder voices.

• Craft compelling communications highlighting farmer impact, soil health, and measurable carbon removal.

Growth Digital Marketing

• Develop go-to-market strategies targeting carbon credit buyers, investors, and partners.

• Lead demand-generation campaigns across digital platforms (LinkedIn, YouTube, newsletters, partnerships).

• Build strong communities and thought leadership through storytelling, webinars, and ecosystem engagement.

Content Creative Strategy

• Oversee high-quality creation of decks, presentations, one-pagers, videos, and branded materials.

• Manage end-to-end social media campaigns, ensuring measurable growth in engagement and influence.

• Guide website content and ensure it reflects Varaha’s evolving portfolio and credibility.

Events Industry Presence

• Drive Varaha’s conference strategy — securing founder speaking slots, building visibility at major climate sustainability events.

• Plan and execute global webinars, receptions, and networking opportunities.

• Represent the brand externally with authenticity and authority.

Team Leadership

• Build and mentor a lean, high-performing communications marketing team.

• Manage agencies, consultants, and creative partners effectively.

• Foster a culture of creativity, agility, and impact measurement

Qualifications

• 8+ years of marketing, communications, or PR experience, with at least 4+ years in a senior leadership role.

• Proven success in startups or high-growth companies; climate-tech/sustainability/social impact experience is a strong plus.
• Exceptional storytelling skills with the ability to translate science and technology into compelling narratives.
• Strong global media network and track record of securing high-profile coverage.
• Hands-on experience with digital marketing, content strategy, and growth metrics (CAC, ROI, funnel optimization).
• Entrepreneurial mindset: thrives in fast-paced, resource-constrained environments.

• Excellent leadership and team-building skills.

Additional Information

Why Join Us?

• Be part of the founding leadership team of one of the fastest-growing climate-tech startups in India.

• Build a global brand with real-world impact on climate, soil health, and farmer livelihoods.
• Work with passionate entrepreneurs and global investors driving sustainability innovation.

• Competitive compensation + meaningful ESOPs — ownership in Varaha’s journey