Job Title: Ecommerce Head Location: Mumbai (work from office) Experience Required: 5+ years (minimum 3 years in ecommerce) Reports to: Founder Team Size: 2-3 Direct Reports Industry: Health & Personal Care Devices / Consumer Electronics Employment Type: Full-Time About Caresmith At Caresmith, we’re on a mission to redefine personal care in India through high-quality, innovative, and reliable personal care devices. From oral care to grooming and wellness, our products are trusted by thousands across the country. Role Overview We are looking for a dynamic and highly driven Ecommerce Head to lead and scale our presence across ecommerce and quick commerce marketplaces. This is a key leadership role, ideal for someone with deep expertise in ecommerce, a data-driven mindset, and a passion for consumer-centric growth. Key Responsibilities Marketplace Strategy & Management: Own and drive revenue and P&L for all ecommerce platforms (Amazon, Flipkart, Nykaa, etc.), with a strong focus on Amazon. Marketplace Expertise: Strategize and execute end-to-end account management on Marketplaces including promotions, A+ content, ads, pricing, listings, keyword optimization, and inventory planning. Quick Commerce Growth: Develop and execute plans to grow sales on emerging quick commerce platforms (Zepto, Blinkit, etc.). Identify the right product-market fit and ensure rapid execution. Marketing & Visibility: Collaborate with internal and platform teams to run influencer marketing & performance marketing campaigns, brand stores, and promotional events. Data & Market Research: Conduct deep competitive analysis and market research to identify product gaps and suggest new product launches based on consumer trends and demand. Cross-Functional Leadership: Work closely with internal teams—design, supply chain, and customer experience—to ensure seamless operations and exceptional customer satisfaction. Team Management: Lead and mentor a team of 2–3 members, ensuring productivity, ownership, and learning. Key Requirements Experience: Minimum 5 years of overall experience, with at least 3 years in ecommerce marketplace management. Proven track record of managing and scaling Amazon accounts. Industry Background: Experience working with brands in personal care, health & wellness, or consumer electronics. Experience in fashion, apparel, or jewellery will not be considered relevant. Skills: Strong analytical and problem-solving ability. Proficient in tools like Amazon Vendor/Seller Central, Flipkart/Seller Hub, ad platforms, etc. Excellent communication and negotiation skills. High ownership and ability to work in fast-paced, entrepreneurial setups. Mindset: Self-starter, high accountability, growth-oriented, and highly organized. What We Offer A chance to directly impact the growth of a consumer brand. Close collaboration with the founder and leadership team. High degree of autonomy and responsibility. Dynamic, fast-paced work environment. To Apply: Send your resume and a brief cover letter to careers@caresmith.co.in. Show more Show less
At Caresmith, we are a team of dedicated healthcare experts focused on establishing a network of superior personal health practices infused with cutting-edge technology. Our company is based in Mumbai, India, and we are deeply committed to enhancing the well-being of individuals by offering innovative solutions. As a Sr. Customer Care Executive at Caresmith India, located in Mumbai, you will be responsible for delivering outstanding customer support, ensuring high levels of customer satisfaction, addressing customer service inquiries, maintaining effective communication with customers, and providing support for sales activities. To excel in this role, you should possess a strong set of qualifications, including proficiency in customer support, customer satisfaction, and customer service skills. Additionally, excellent communication abilities, experience in handling customer inquiries and concerns, the capacity to work effectively within a team, strong problem-solving skills, keen attention to detail, and a background in customer-facing roles are essential. A Bachelor's degree in a relevant field is also required. If you are passionate about delivering exceptional customer service, contributing to the well-being of individuals, and working in a dynamic healthcare environment, we welcome you to consider joining our team at Caresmith.,
As a Senior Customer Care Executive at Caresmith India in Mumbai, you will play a crucial role in providing top-notch customer support to ensure the highest level of customer satisfaction. Your responsibilities will include handling customer service inquiries, effectively communicating with customers, and supporting sales efforts. To excel in this role, you must possess strong customer support, customer satisfaction, and customer service skills. Your excellent communication abilities will be essential in managing customer inquiries and concerns. Working collaboratively in a team environment is key, along with having problem-solving skills and attention to detail. Previous experience in a customer-facing role is required, and a Bachelor's degree in a relevant field will be an added advantage. Join our dedicated team at Caresmith and contribute to our mission of improving the well-being of individuals through innovative healthcare solutions.,
ASSOCIATE CREATIVE DIRECTOR - ART Key Responsibilities: 1. Creative Vision and Strategy: - Develop and articulate the creative vision and direction for the brand. - Translate objectives into compelling visual concepts and strategies. - Stay updated with current industry trends and creative techniques. - Ensure that the team's creative work aligns with the brand and meets requirements. 2. Team Leadership and Management:- Lead and inspire a team of 7 experienced creative professionals, including videographers, 3D artists, and designers.- Provide clear creative direction and guidelines to the team members.- Foster a collaborative and innovative work environment.- Delegate tasks and responsibilities to team members, ensuring efficient workflow.- Conduct regular team meetings and reviews to monitor progress and provide feedback.- Develop the skills and talents of the team through mentorship and training opportunities. 3. Project Conceptualization and Development: - Collaborate with various internal teams (production, e-comm, performance marketing) to understand project objectives and requirements. - Brainstorm creative concepts and ideas. - Develop storyboards, mood boards, and other visual references to communicate the creative vision. - Articulate and sell creative concepts to the various internal teams. - Ensure that the creative concepts align with business goals and brand identity. 4. Quality Control and Creative Execution: - Oversee the execution of creative concepts throughout the production process. - Provide artistic and technical guidance to the team - Review and approve final materials, ensuring high quality and adherence to the creative vision. - Ensure consistent and impactful visual outcomes. - Monitor project progress, ensuring that deadlines and client expectations are met. - Conduct quality control checks to maintain the team's creative standards. 5. Creative Branding and Marketing: - Collaborate with the marketing team to develop and maintain the brand's creative branding and identity. - Ensure consistency in the brand's visual assets, including its website, portfolio, and promotional materials. - Contribute to marketing campaigns by providing creative insights and concepts. 6. Collaterals: Responsible for art direction of digital static and video content, social media content, web UI, static & video ads, photoshoots, packaging, inserts, etc Must Haves: Experience working in the D2C space. Must have experience working in creative direction for D2C brands in marketing, content and branding. Qualifications Strong skills in visual strategy, team management and execution Experience in managing designers, shoots and creative direction Good knowledge of beauty, fitness and personal care industry and trends Ability to work independently and collaboratively Strong organizational and time management skills What you’ll get: A highly experimentative environment where he/she can put his/her visual storytelling skills to test Working with a super talented team in a super-fast-growing company (we will be a 100Cr brand in FY25) Working on multiple categories – oral care, massage, hair styling and grooming, etc.,
As a Senior Graphic Designer at Caresmith, you will be responsible for engaging in design activities that contribute to the brand's visual identity. Your role will involve creating content for various platforms such as Print Packaging, E-commerce, Social Media (including Instagram and Facebook), Website, and E-mailers (Newsletter). You will be tasked with producing visual elements like illustrations, graphics, and mockups that align with the brand's identity. Additionally, you will play a key role in ideating and developing product line branding, ensuring adherence to brand guidelines by both internal and external teams. Collaboration with 3D Visualisers will be crucial for achieving desired outcomes, as you will provide art direction to meet brand standards effectively. A significant part of your responsibilities will involve staying updated on emerging technologies in new media and utilizing design programs like Illustrator and Photoshop for creating art and copy layouts. You will also be expected to guide junior designers, streamline design processes for improved efficiency, and contribute to enhancing brand guidelines and internal SOPs. To excel in this role, you should possess a strong, clean visual design sense, proficiency in design tools such as Adobe Photoshop and Adobe Illustrator, and a passion for people-centered design with a focus on visual communication. Your creative flair, ability to conceptualize, create, and execute visual design stages, along with excellent communication skills, typography, typesetting, and layout skills will be essential for success. In return, you can expect to work in an experimental environment that challenges your visual skills, offers opportunities for growth, and enables you to elevate design thinking to new heights. You will collaborate with a talented team within a rapidly expanding company, working across categories like oral care, massage, hair styling, and grooming. If you are ready to showcase your creativity and contribute to building a strong brand presence, we invite you to share your portfolios with us at hr@caresmith.com with the subject - Job Application - Senior Graphic Designer. Join us in the Health, Wellness & Fitness industry and be a part of our journey towards becoming a 100Cr brand in FY25.,
As an Associate Creative Director - Art, your primary responsibility will be to develop and articulate the creative vision and direction for the brand. You will be tasked with translating objectives into compelling visual concepts and strategies while staying updated with current industry trends and creative techniques. It will be crucial for you to ensure that the team's creative work aligns with the brand and meets the necessary requirements. Leading and inspiring a team of 7 experienced creative professionals, including videographers, 3D artists, and designers, will also be a key aspect of your role. Providing clear creative direction and guidelines, fostering a collaborative and innovative work environment, delegating tasks efficiently, and conducting regular team meetings and reviews to monitor progress and provide feedback will be essential for effective team leadership and management. Additionally, you will need to focus on developing the skills and talents of the team through mentorship and training opportunities. Collaborating with various internal teams such as production, e-commerce, and performance marketing to understand project objectives and requirements will be crucial for project conceptualization and development. Brainstorming creative concepts, developing storyboards and mood boards, articulating and selling creative concepts, and ensuring alignment with business goals and brand identity will be part of your responsibilities in this area. Overseeing the execution of creative concepts throughout the production process, providing artistic and technical guidance to the team, reviewing and approving final materials, and ensuring high quality and adherence to the creative vision will be key aspects of maintaining quality control and creative execution. Monitoring project progress, maintaining consistent and impactful visual outcomes, and conducting quality control checks will also be important to meet deadlines and client expectations. Collaborating with the marketing team to develop and maintain the brand's creative branding and identity, ensuring consistency in visual assets across various platforms, and contributing creative insights and concepts to marketing campaigns will be essential for creative branding and marketing. Additionally, you will be responsible for the art direction of digital static and video content, social media content, web UI, static & video ads, photoshoots, packaging, inserts, and more. To excel in this role, you must have experience working in the D2C space with a focus on creative direction for D2C brands in marketing, content, and branding. Strong skills in visual strategy, team management, and execution are a must, along with experience in managing designers, shoots, and creative direction. Good knowledge of the beauty, fitness, and personal care industry and trends, the ability to work independently and collaboratively, and strong organizational and time management skills are also essential qualifications. In return, you will have the opportunity to work in a highly experimentative environment where you can put your visual storytelling skills to the test. You will be part of a super talented team in a rapidly growing company, working across multiple categories such as oral care, massage, hair styling, and grooming.,
Expected CTC: 12-20LPA Key Responsibilities: Working Capital Management Oversee day-to-day cash management to ensure optimal liquidity. Monitor, forecast, and analyze cash flow to maintain healthy financial operations. Develop strategies to manage working capital effectively. Demand Planning and Financial Control Collaborate with cross-functional teams to align financial planning with business demand. Support operational teams in forecasting and budgeting processes. Banking Operations and Compliance Manage all banking-related activities, including fund transfers, payments, and reconciliations. Maintain strong relationships with bankers to ensure smooth operations and resolve issues. Ensure compliance with all banking regulations and financial reporting requirements. Financial Oversight Prepare and present financial reports, budgets, and forecasts to senior management. Track and report on financial performance, identifying areas for improvement. Setting up Finance processes for raising debt & credit facilities. Prevent leakages & ensuring ready & accurate availability of all financial data. Audit and Risk Management Support internal and external audits by ensuring accurate and timely documentation. Identify financial risks and implement measures to mitigate them. Qualifications and Skills Educational Background : Bachelor’s degree in Finance, Accounting, Economics, or a related field (CA/MBA preferred). Experience : 3+ years of experience in accounting & finance, cash flow management, or similar roles (preferably in e-commerce). Technical Skills : Familiarity with ERP and accounting software is a must. Communication Skills : Excellent verbal and written communication for effective coordination with bankers and stakeholders. Competencies : Strong analytical and problem-solving skills. Attention to detail with a high level of accuracy. Ability to multitask and work under tight deadlines. Why Join Us? Report directly to Founders Be part of a rapidly growing, innovative brand in the personal care industry. Collaborate with a dynamic team that values creativity and dedication. Opportunity to drive key financial decisions and contribute to business success. If you are passionate about finance, love working with numbers, and thrive in a fast-paced environment, we would love to hear from you!
As a Finance Manager in our organization, you will play a crucial role in overseeing various financial aspects to ensure the optimal financial health of the company. Your responsibilities will include: Working Capital Management: - You will be responsible for overseeing day-to-day cash management to maintain optimal liquidity levels. - Monitoring, forecasting, and analyzing cash flow to support healthy financial operations. - Developing effective strategies to manage working capital efficiently. Demand Planning and Financial Control: - Collaborating with cross-functional teams to align financial planning with business demands. - Assisting operational teams in forecasting and budgeting processes. Banking Operations and Compliance: - Maintaining strong relationships with bankers to ensure smooth operations and timely issue resolution. - Ensuring compliance with all banking regulations and financial reporting requirements. Financial Oversight: - Preparing and presenting financial reports, budgets, and forecasts to senior management. - Tracking and reporting financial performance, while identifying areas for improvement. - Establishing finance processes for raising debt and credit facilities. - Ensuring accurate and ready availability of all financial data to prevent leakages. Audit and Risk Management: - Supporting internal and external audits by maintaining accurate and timely documentation. - Identifying financial risks and implementing measures to mitigate them effectively. Qualifications and Skills: - Educational Background: A Bachelor's degree in Finance, Accounting, Economics, or a related field (CA/MBA preferred). - Experience: A minimum of 3 years of experience in accounting & finance, cash flow management, or similar roles, preferably in the e-commerce sector. - Technical Skills: Proficiency in ERP and accounting software is essential. - Communication Skills: Excellent verbal and written communication skills are required for effective coordination with bankers and stakeholders. - Competencies: Strong analytical and problem-solving skills, attention to detail, ability to multitask, and work under tight deadlines. Why Join Us - Reporting directly to the Founders. - Being part of a rapidly growing, innovative brand in the personal care industry. - Collaborating with a dynamic team that values creativity and dedication. - Opportunity to drive key financial decisions and contribute to business success. If you are passionate about finance, enjoy working with numbers, and thrive in a fast-paced environment, we are excited to hear from you!,
Sincere Request: Do NOT apply if you do not speak Mandarin. This is a requirement for the role. Thank you! Expected CTC: 10-16LPA Roles and Responsibilities • Execute weekly procurement plans efficiently to ensure timely order placement as per demand plan and avoid production delays. Build strong supplier ties, negotiate MOQs and costs, exclusivity and ensure clear communication and documentation. Identification of Suppliers, manufacturers for the products in personal care appliances like electric toothbrushes, massagers, trimmers, etc. • New vendor development, new product development and launch • Agreement and rates finalization with suppliers, with all terms & conditions • Continuous process improvement in terms of procurement from cost & quality perspective • Branding/Packing management for supplier's material Desired Candidate Profile • The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes. • Vendor Management Extensive experience in supplier/vendor management, agreement finalization. • Sourcing/ Purchase experience in e-commerce domain is a big plus. • Technical Skills Advance Excel and Google spreadsheets. • Customer Centric The ideal candidate is energetic, and driven by an environment where strategy, innovation and decision-making are distributed, where feedback, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards. Qualifications and Key Skills: Education level: Graduate Language skills: Mandarin (compulsory) Experience: Merchandizing/Sourcing The candidate should be able to solve business problems and effective in making high judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action in a fast pace environment.
As an Associate Creative Director - Art, your primary responsibility will be to develop and communicate the creative vision and direction for the brand. You will be tasked with translating objectives into visually compelling concepts and strategies, ensuring that the team's work aligns with the brand identity and meets requirements. It is essential to stay updated with current industry trends and creative techniques to maintain a competitive edge. Leading a team of 7 experienced creative professionals, including videographers, 3D artists, and designers, will be a key aspect of your role. Providing clear creative direction and guidelines, fostering a collaborative work environment, and delegating tasks efficiently are critical for team leadership and management. Regular team meetings, reviews, and mentorship opportunities will be essential for monitoring progress and developing the skills of team members. Collaborating with internal teams to understand project objectives and brainstorm creative concepts will be vital for project conceptualization and development. You will be required to develop storyboards, mood boards, and other visual references to communicate the creative vision effectively. Ensuring that creative concepts align with business goals and brand identity is crucial in this role. Overseeing the execution of creative concepts, providing artistic and technical guidance, and ensuring high-quality outcomes are key responsibilities for quality control and creative execution. Maintaining consistency in visual assets, collaborating with the marketing team for branding and marketing initiatives, and contributing creative insights to marketing campaigns are essential aspects of creative branding and marketing. Additionally, you will be responsible for the art direction of various digital and video content, social media content, web UI, ads, photoshoots, packaging, and inserts. Experience in the D2C space, strong visual strategy skills, team management abilities, and knowledge of the beauty, fitness, and personal care industry are must-haves for this role. Working independently and collaboratively, demonstrating strong organizational and time management skills are essential qualifications. In return, you can expect to work in a highly experimental environment where you can test your visual storytelling skills. You will have the opportunity to work with a talented team in a fast-growing company and across multiple categories like oral care, massage, hair styling, and grooming.,
You will be the face of Caresmith, comfortable in front of the camera and ready to create engaging content. Your role will involve planning, conceptualizing, and executing short-form video content for social media platforms such as Reels, YouTube Shorts, etc. It will be your responsibility to create content around self-care, making it fun, relatable, and impactful. Your proficiency in editing videos using VN & CapCut is essential, and basic and advanced phone edits should come naturally to you. You will also assist in campaign brainstorming and storytelling for product promotions, staying updated with trends and contributing fresh ideas to the team. As an ideal candidate, you are extremely camera-friendly, enjoy being on-screen, and can effectively express yourself. You are a natural storyteller with the ability to captivate an audience. Proficiency in VN & CapCut is a must-have skill for this role. Strong communication skills, both verbally and in crafting engaging narratives, are essential. You should be social media savvy, understanding what resonates with the audience. Prior experience in content creation is beneficial but not mandatory. This position is based in Mumbai, and you should be open to working from our Mahalaxmi office. Working with Caresmith offers perks such as hands-on experience in content creation with a growing brand, the freedom to experiment with ideas and formats, collaboration with a fun, creative, and energetic team, and the opportunity to build your portfolio and advance in the digital media space.,
As the Creative Director - Design, 3D, Shoots, you will be responsible for leading the creative vision and strategy for the brand, ensuring alignment with business objectives and brand identity. Your role involves providing clear creative direction to a team of experienced professionals, fostering a collaborative work environment, and overseeing project conceptualization and development. You will collaborate with internal teams to brainstorm creative concepts, develop visual references, and ensure high-quality creative execution throughout the production process. Your key responsibilities include: - Developing and articulating the creative vision and direction for the brand. - Translating objectives into compelling visual concepts and strategies. - Leading and inspiring a team of creative professionals, providing guidance, and fostering innovation. - Collaborating with internal teams to understand project objectives and brainstorm creative ideas. - Overseeing the execution of creative concepts, ensuring high quality and adherence to the brand's vision. - Collaborating with the marketing team to maintain the brand's creative branding and identity. Must-have qualifications for this role include: - Experience in the D2C space and in creative direction for D2C brands. - Strong skills in visual strategy, team management, and execution. - Knowledge of the beauty, fitness, and personal care industry trends. - Ability to work independently and collaboratively, with strong organizational and time management skills. In this role, you will have the opportunity to work in a highly experimentative environment, testing your visual storytelling skills. You will collaborate with a talented team in a fast-growing company, working across multiple categories such as oral care, massage, hair styling, and grooming.,
Expected CTC: 12-20LPA Key Responsibilities: Working Capital Management Oversee day-to-day cash management to ensure optimal liquidity. Monitor, forecast, and analyze cash flow to maintain healthy financial operations. Develop strategies to manage working capital effectively. Demand Planning and Financial Control Collaborate with cross-functional teams to align financial planning with business demand. Support operational teams in forecasting and budgeting processes. Banking Operations and Compliance Manage all banking-related activities, including fund transfers, payments, and reconciliations. Maintain strong relationships with bankers to ensure smooth operations and resolve issues. Ensure compliance with all banking regulations and financial reporting requirements. Financial Oversight Prepare and present financial reports, budgets, and forecasts to senior management. Track and report on financial performance, identifying areas for improvement. Setting up Finance processes for raising debt & credit facilities. Prevent leakages & ensuring ready & accurate availability of all financial data. Business Finance Whetting business processes to identify and plug leakages Driving initiatives to improve financial performance across functions Fund Raising Assisting in both debt and equity raises and leading due diligence processes Audit and Risk Management Support internal and external audits by ensuring accurate and timely documentation. Identify financial risks and implement measures to mitigate them. Qualifications and Skills Educational Background : Bachelors degree in Finance, Accounting, Economics, or a related field (CA/MBA preferred). Experience : 3+ years of experience in accounting & finance, cash flow management, or similar roles (preferably in e-commerce). Technical Skills : Familiarity with ERP and accounting software is a must. Communication Skills : Excellent verbal and written communication for effective coordination with bankers and stakeholders. Competencies : Strong analytical and problem-solving skills. Attention to detail with a high level of accuracy. Ability to multitask and work under tight deadlines. Why Join Us Report directly to Founders Be part of a rapidly growing, innovative brand in the personal care industry. Collaborate with a dynamic team that values creativity and dedication. Opportunity to drive key financial decisions and contribute to business success. If you are passionate about finance, love working with numbers, and thrive in a fast-paced environment, we would love to hear from you! Show more Show less
Role Overview: As a Senior Customer Care Executive at Caresmith India in Mumbai, you will play a crucial role in providing top-notch customer support to ensure the highest level of customer satisfaction. Your responsibilities will include handling customer service inquiries, effectively communicating with customers, and supporting sales efforts. Key Responsibilities: - Handle customer service inquiries - Communicate effectively with customers - Support sales efforts Qualifications Required: - Strong customer support, customer satisfaction, and customer service skills - Excellent communication abilities - Ability to work collaboratively in a team environment - Problem-solving skills and attention to detail - Previous experience in a customer-facing role - Bachelor's degree in a relevant field (added advantage) Join our dedicated team at Caresmith and contribute to our mission of improving the well-being of individuals through innovative healthcare solutions.,
Experience: 5–7 Years Location: Ballard Estate, South Mumbai Reports to: Founder Expected CTC: 15LPA Role Overview As the Growth Manager - D2C , you will be responsible for developing and executing the brand’s creative communication, strategic direction, and performance marketing efforts. This is a high-impact role requiring a blendof strategic thinking, creative storytelling, data-driven decision-making, and hands-on execution. You will collaborate with internal teams(design, content, product,sales) and external partners (agencies, influencers) to ensure Caresmith’s marketing efforts are consistent, impactful, and measurable. Key Responsibilities Brand Strategy & Positioning Define and continuously refine the brand positioning, tonality, and narrative to resonate with Caresmith’s audience. Conduct market research, competitor analysis, and consumer insights studies to inform strategy. Develop annual and quarterly brand marketing plans , aligning with business objectives and revenue goals. Identify opportunities for new product launches , partnerships, and campaigns that strengthen brand relevance. Creative Communication Development Own the creative direction for all campaigns— from concept to execution. Work with designers, writers, and video teams to create 360° brand campaigns across digital, social, and offline channels. Ensure all marketing communication is consistent with brand guidelines and delivers a unifiedbrand experience. Develop compelling copy and storytelling for ads, socialmedia, website, email, packaging, and PR initiatives. Performance Marketing & Growth Lead performance marketingstrategy across paid media channels — Meta, Google, Influencer campaigns, and affiliates. Set clear KPIs (CAC, ROAS, CTR, conversion rates) and monitor campaign performance. Work to optimize budgets and maximize ROI . Run A/B tests, landing page optimizations, and audience segmentation to improve campaign effectiveness. Build a data-driven culture by sharing insights with leadership on campaign learnings and performance trends. Build the companies retention flywheel with CRM & retention campaigns Optimize campaigns to ensure RTO is managed at the target ROAS Content & Social Media Management Oversee the content calendar and ensure an always-onsocial media presence. Work with the socialmedia team to deliver contentthat is creative, educational, and community-focused . Identify opportunities for UGC, influencer collaborations, and brand partnerships to drive engagement. Driving SEO initiatives and building up organic SEO Cross-Functional Collaboration Partner with the Product team to align marketing with product roadmaps and feature launches. Work with Content teams to develop campaigns that boost sell-through and D2C performance. Liaise with external agencies for creative, PR, and influencer outreach. Analytics, Reporting & Budgeting Own the marketing budget , ensuring optimal allocation across channels. Prepare monthly and quarterly marketing performance reports for leadership. Leverage tools like Google Analytics, Meta Suite, CRM dashboards, and BI tools for actionable insights. Team Leadership & Mentorship Manage and mentor junior marketers, content creators, and interns. Build a culture of innovation, accountability, and learning within the marketing function. Conduct regular reviews, knowledge-sharing sessions, and workshops to upskill the team. Qualifications & Skills Required 5–7 years of experience in brand marketing, digitalmarketing, or growth marketing , preferably in D2C or consumer brands. Strong understanding of performance marketing platforms (Meta Ads, Google Ads). Exceptional skills in strategic thinking, creativeideation, and storytelling . Solid grasp of analytics tools (GA4, Meta Suite, CRM dashboards) and data-driven decision-making. Proven ability to manage agencies, vendors, and cross-functional teams. Excellent communication and presentation skills. Highly organized, detail-oriented, and comfortable in a fast-paced, growth-oriented environment. Success Metrics for This Role Brand Growth: Increased brand awareness, engagement, and sentiment. Performance KPIs: Improved ROAS, lower CAC, higher conversion rates. Campaign Impact: Successful launch of campaigns with measurable results. Team Development: Well-functioning, motivated marketing team with clear deliverables.
Experience: 57 Years Location: Ballard Estate, South Mumbai Reports to: Founder Expected CTC: 15LPA Role Overview As the Growth Manager - D2C , you will be responsible for developing and executing the brand's creative communication, strategic direction, and performance marketing efforts. This is a high-impact role requiring a blendof strategic thinking, creative storytelling, data-driven decision-making, and hands-on execution. You will collaborate with internal teams(design, content, product,sales) and external partners (agencies, influencers) to ensure Caresmith's marketing efforts are consistent, impactful, and measurable. Key Responsibilities Brand Strategy & Positioning Define and continuously refine the brand positioning, tonality, and narrative to resonate with Caresmith's audience. Conduct market research, competitor analysis, and consumer insights studies to inform strategy. Develop annual and quarterly brand marketing plans , aligning with business objectives and revenue goals. Identify opportunities for new product launches , partnerships, and campaigns that strengthen brand relevance. Creative Communication Development Own the creative direction for all campaigns from concept to execution. Work with designers, writers, and video teams to create 360 brand campaigns across digital, social, and offline channels. Ensure all marketing communication is consistent with brand guidelines and delivers a unifiedbrand experience. Develop compelling copy and storytelling for ads, socialmedia, website, email, packaging, and PR initiatives. Performance Marketing & Growth Lead performance marketingstrategy across paid media channels Meta, Google, Influencer campaigns, and affiliates. Set clear KPIs (CAC, ROAS, CTR, conversion rates) and monitor campaign performance. Work to optimize budgets and maximize ROI . Run A/B tests, landing page optimizations, and audience segmentation to improve campaign effectiveness. Build a data-driven culture by sharing insights with leadership on campaign learnings and performance trends. Build the companies retention flywheel with CRM & retention campaigns Optimize campaigns to ensure RTO is managed at the target ROAS Content & Social Media Management Oversee the content calendar and ensure an always-onsocial media presence. Work with the socialmedia team to deliver contentthat is creative, educational, and community-focused . Identify opportunities for UGC, influencer collaborations, and brand partnerships to drive engagement. Driving SEO initiatives and building up organic SEO Cross-Functional Collaboration Partner with the Product team to align marketing with product roadmaps and feature launches. Work with Content teams to develop campaigns that boost sell-through and D2C performance. Liaise with external agencies for creative, PR, and influencer outreach. Analytics, Reporting & Budgeting Own the marketing budget , ensuring optimal allocation across channels. Prepare monthly and quarterly marketing performance reports for leadership. Leverage tools like Google Analytics, Meta Suite, CRM dashboards, and BI tools for actionable insights. Team Leadership & Mentorship Manage and mentor junior marketers, content creators, and interns. Build a culture of innovation, accountability, and learning within the marketing function. Conduct regular reviews, knowledge-sharing sessions, and workshops to upskill the team. Qualifications & Skills Required 57 years of experience in brand marketing, digitalmarketing, or growth marketing , preferably in D2C or consumer brands. Strong understanding of performance marketing platforms (Meta Ads, Google Ads). Exceptional skills in strategic thinking, creativeideation, and storytelling . Solid grasp of analytics tools (GA4, Meta Suite, CRM dashboards) and data-driven decision-making. Proven ability to manage agencies, vendors, and cross-functional teams. Excellent communication and presentation skills. Highly organized, detail-oriented, and comfortable in a fast-paced, growth-oriented environment. Success Metrics for This Role Brand Growth: Increased brand awareness, engagement, and sentiment. Performance KPIs: Improved ROAS, lower CAC, higher conversion rates. Campaign Impact: Successful launch of campaigns with measurable results. Team Development: Well-functioning, motivated marketing team with clear deliverables.
Job Title: Ecommerce Head Location: Mumbai (work from office) Experience Required: 5+ years (minimum 3 years in ecommerce) Reports to: Founder Team Size: 2-3 Direct Reports Industry: Health & Personal Care Devices / Consumer Electronics Employment Type: Full-Time About Caresmith At Caresmith, we’re on a mission to redefine personal care in India through high-quality, innovative, and reliable personal care devices. From oral care to grooming and wellness, our products are trusted by thousands across the country. Role Overview We are looking for a dynamic and highly driven Ecommerce Head to lead and scale our presence across ecommerce and quick commerce marketplaces. This is a key leadership role, ideal for someone with deep expertise in ecommerce, a data-driven mindset, and a passion for consumer-centric growth. Key Responsibilities Marketplace Strategy & Management: Own and drive revenue and P&L for all ecommerce platforms (Amazon, Flipkart, Nykaa, etc.), with a strong focus on Amazon. Marketplace Expertise: Strategize and execute end-to-end account management on Marketplaces including promotions, A+ content, ads, pricing, listings, keyword optimization, and inventory planning. Quick Commerce Growth: Develop and execute plans to grow sales on emerging quick commerce platforms (Zepto, Blinkit, etc.). Identify the right product-market fit and ensure rapid execution. Marketing & Visibility: Collaborate with internal and platform teams to run influencer marketing & performance marketing campaigns, brand stores, and promotional events. Data & Market Research: Conduct deep competitive analysis and market research to identify product gaps and suggest new product launches based on consumer trends and demand. Cross-Functional Leadership: Work closely with internal teams—design, supply chain, and customer experience—to ensure seamless operations and exceptional customer satisfaction. Team Management: Lead and mentor a team of 2–3 members, ensuring productivity, ownership, and learning. Key Requirements Experience: Minimum 5 years of overall experience, with at least 3 years in ecommerce marketplace management. Proven track record of managing and scaling Amazon accounts. Industry Background: Experience working with brands in personal care, health & wellness, or consumer electronics. Experience in fashion, apparel, or jewellery will not be considered relevant. Skills: Strong analytical and problem-solving ability. Proficient in tools like Amazon Vendor/Seller Central, Flipkart/Seller Hub, ad platforms, etc. Excellent communication and negotiation skills. High ownership and ability to work in fast-paced, entrepreneurial setups. Mindset: Self-starter, high accountability, growth-oriented, and highly organized. What We Offer A chance to directly impact the growth of a consumer brand. Close collaboration with the founder and leadership team. High degree of autonomy and responsibility. Dynamic, fast-paced work environment. To Apply: Send your resume and a brief cover letter to careers@caresmith.co.in.