Job
Description
As an Associate Creative Director - Art, your primary responsibility will be to develop and articulate the creative vision and direction for the brand. You will be tasked with translating objectives into compelling visual concepts and strategies while staying updated with current industry trends and creative techniques. It will be crucial for you to ensure that the team's creative work aligns with the brand and meets the necessary requirements. Leading and inspiring a team of 7 experienced creative professionals, including videographers, 3D artists, and designers, will also be a key aspect of your role. Providing clear creative direction and guidelines, fostering a collaborative and innovative work environment, delegating tasks efficiently, and conducting regular team meetings and reviews to monitor progress and provide feedback will be essential for effective team leadership and management. Additionally, you will need to focus on developing the skills and talents of the team through mentorship and training opportunities. Collaborating with various internal teams such as production, e-commerce, and performance marketing to understand project objectives and requirements will be crucial for project conceptualization and development. Brainstorming creative concepts, developing storyboards and mood boards, articulating and selling creative concepts, and ensuring alignment with business goals and brand identity will be part of your responsibilities in this area. Overseeing the execution of creative concepts throughout the production process, providing artistic and technical guidance to the team, reviewing and approving final materials, and ensuring high quality and adherence to the creative vision will be key aspects of maintaining quality control and creative execution. Monitoring project progress, maintaining consistent and impactful visual outcomes, and conducting quality control checks will also be important to meet deadlines and client expectations. Collaborating with the marketing team to develop and maintain the brand's creative branding and identity, ensuring consistency in visual assets across various platforms, and contributing creative insights and concepts to marketing campaigns will be essential for creative branding and marketing. Additionally, you will be responsible for the art direction of digital static and video content, social media content, web UI, static & video ads, photoshoots, packaging, inserts, and more. To excel in this role, you must have experience working in the D2C space with a focus on creative direction for D2C brands in marketing, content, and branding. Strong skills in visual strategy, team management, and execution are a must, along with experience in managing designers, shoots, and creative direction. Good knowledge of the beauty, fitness, and personal care industry and trends, the ability to work independently and collaboratively, and strong organizational and time management skills are also essential qualifications. In return, you will have the opportunity to work in a highly experimentative environment where you can put your visual storytelling skills to the test. You will be part of a super talented team in a rapidly growing company, working across multiple categories such as oral care, massage, hair styling, and grooming.,
