Campaign Management New Associate

0 - 1 years

1 - 5 Lacs

Posted:22 hours ago| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description


 About The Role  

Skill required:
Marketing Operations - Campaign Management

Designation:
Campaign Management New Associate

Qualifications:
Any Graduation

Years of Experience:
0 to 1 years

What would you do?
About The Role :Ad TraffickerResponsibilities:Trafficking digital ad campaigns across various platforms.Monitoring and optimizing digital ad campaigns.Collaborating with advertising, creative, and technical teams.Ensuring timely and error-free delivery of digital ads.Meeting campaign objectives.Requirements:Meticulous and detail oriented.Experience in digital ad trafficking.Strong organizational and communication skills.Ability to work collaboratively.Key ResponsibilitiesAd Campaign SetupTrafficking digital ads across multiple platforms/products (display, video, social, programmatic, etc.) by ensuring proper creative formats, sizes, and targeting are adhered to.Knowledge about Impression tags & click tagKnowledge in Microsoft Excel is must.Knowledge in Microsoft Excel is must.Quality AssuranceReview and ensure all creative assets meet technical specifications and are free from errors.Resolve any discrepancies before the ads go live.Campaign MonitoringMonitor ad campaigns and traffic, ensuring optimal delivery and performance.Troubleshoot any issues related to ad delivery, discrepancies, or technical difficulties.ReportingProvide daily, weekly, and monthly reports on campaign performance, tracking key metrics such as impressions, clicks, and conversions etc.

What are we looking for?
Client CommunicationWork with the client services team to ensure that ad requirements and campaign goals are clearly understood and met.Experience in Video, Audio, Mobile Advertising, or Digital Advertising.
Qualifications & Skills:
  • EducationBachelors degree in marketing, Communications, Business, or a related field (or equivalent experience)ExperienceProven experience in digital advertising and ad trafficking (preferably 1-2 years)Technical SkillsFamiliarity with advertising platforms (GAM, Magnite, Salesforce, or any third-party Ad server) and ad-serving technologies.Strong understanding of ad formats, targeting, and tracking methodologies.Ability to troubleshoot and resolve technical issues quickly.Knowledge of analytics tools is a plus.Work Environment:Working with dynamic team with rotational shiftWork from office or Hybrid depending on project requirementsThe role involves a night shift to align with US client with 5-day working schedule with 2 days off each week

    Roles and Responsibilities:
    In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts
     Qualification 
    Any Graduation
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    Dublin

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