Job
Description
About the Company: Performics is India's largest performance marketing agency. We offer a range of digital marketing services including Paid Media, Organic Content and SEO, eCommerce, Digital Branding, Programmatic and Analytics. We are known for consistently delivering high-impact results and creating sustainable digital growth for brands in various industries, including BFS, Insurance, Consumer & Packaged Goods, OTT, Telecom, Travel, and New-age Startups. We are part of Publicis Groupe, the worlds second largest marketing and communications company with 95+ years of consistent track record Job Profile: At least 4 to 6 years of experience in executing campaigns on Amazon Marketing Services (AMS) is necessary along with knowledge of AdWords and/or Facebook Ads. Holistic knowledge of Amazon platform functionalities to help brands navigate their growth opportunities. Fair understanding of Ecommerce business models. Work on a Client Account for Paid Digital Marketing. Understand Clients Business/Revenue model and goals. Do Consumer profiling & define Target Audience on Digital - Draw Consumer insights & map digital touch points. Fulfilment of Business goals (Reach, Awareness, Revenue, Retention etc.) through digital channels. Create Paid Media campaign plans inclusive of all channels (Amazon Marketing Services (AMS), AdWords, Facebook, Affiliates, Programmatic etc.) Execute, monitor and optimize the performance of campaigns. Generate campaign and analytics insights by analyzing digital & business data in depth. Manage day to day client management as well as reporting and reviews. Analyzing & optimizing campaign performance to increase ROI of brands. Help new joinees settle into the organization and their daily routine. Recommending E-commerce best practices to improve brand market share. Groom and Mentor Analysts / Associates. Key attributes: Curiosity to learn & grow in a fast-paced environment. Agile & proactive when suggesting ideas or brainstorming with team/client. Ability to take ownership & working with brands & Ecommerce platforms. Upskilling constantly to keep up with the industry trends & updates. Reasons to Join: Largest brands in the country across BFSI, Travel, FMCG, Gaming, Technology. Integrated team structure that provides exposure on multiple platforms like Google, Facebook, Amazon, Programmatic. Best in Industry Training - Strong leadership with legacy.
