Brand Solutions Strategy

3 - 7 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

You should have at least 2-3 years of work experience with digital/integrated advertising agencies, specifically in a role related to Brand Solutions where you have successfully led Ad Campaigns for iconic brands. As a Brand Solutions Lead, your responsibilities will include interacting with clients, understanding briefs, planning and managing campaigns, evaluating performance, and providing strategic solutions to enhance brand positioning. Your role will involve strategizing monthly digital marketing plans based on client briefs, setting project timelines according to brand priorities, managing client expectations through regular communication, and reporting brand performance in a timely manner. You will also be responsible for establishing internal processes for efficient team management, overseeing team members to ensure timely delivery of brand requirements, and providing training and guidance to team members as needed. Additionally, you will need to identify key performers within the team, create growth plans, and develop succession strategies. Analyzing data, deriving insights, and making data-driven recommendations will be crucial aspects of your role. You will collaborate with cross-functional teams, such as creative, content, and technical teams, to execute digital marketing campaigns effectively. Identifying opportunities to offer additional digital marketing services to existing clients and staying updated on the latest trends and best practices in digital marketing are also essential. To excel in this role, you should possess strong communication and time management skills, meticulous attention to detail, problem-solving abilities, and an analytical mindset. Excellent client servicing skills and technical knowledge of tools like Google Analytics or other marketing analytics platforms are also required. Sharing knowledge and insights with clients and internal teams to drive continuous improvement is a key aspect of this position.,

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