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5.0 - 9.0 years
0 Lacs
haryana
On-site
As the Head of Performance Marketing at The Ayurveda Experience, you will be responsible for developing and overseeing the overall performance marketing strategy. Your role will involve creating and managing Google Ad campaigns, Facebook Ads, and Instagram Ads, while ensuring top organic search ranking positions and optimizing all advertising campaigns for positive Return on Advertising Spend (ROAS). You will also manage paid listings on third-party websites and media partners, oversee email marketing and marketing automation strategy, and track and measure all marketing campaigns using Google Analytics. To excel in this role, you must have in-depth knowledge of web analytics, Google Adwords, and Facebook Marketing. Your leadership skills will be crucial in setting and prioritizing goals, while your analytical mindset will support effective campaign targeting and performance measurement. A strong track record in managing large ad spends, proficiency in email marketing platforms, and a degree in Marketing communications or equivalent will be beneficial. The Ayurveda Experience is the largest online Ayurvedic house of brands in America, offering natural skincare, bodycare, haircare products, and wellness supplements. With a presence in 4 continents and over 26 countries, the company has served more than 1.75 million customers worldwide, garnering thousands of 5-star reviews. If you are a self-driven individual with a passion for performance marketing and a desire to drive revenue, user acquisition, and brand awareness, we encourage you to apply for this exciting opportunity.,
Posted 20 hours ago
0.0 - 3.0 years
0 Lacs
lucknow, uttar pradesh
On-site
As a Quality Assurance Tester, you will be responsible for collaborating with QA Engineers and developers to develop effective strategies and test plans. You will execute test cases, whether manual or automated, and analyze results to evaluate product code according to specifications. Your role will involve creating logs to document testing phases and defects, as well as reporting bugs and errors to development teams. Additionally, you will help troubleshoot issues, conduct post-release or post-implementation testing, and work with cross-functional teams to ensure quality throughout the software development lifecycle. To be successful in this role, you should have proven experience as a Quality Assurance Tester or in a similar role, with a minimum of 6 to 9 months of experience being mandatory. Familiarity with Agile frameworks and regression testing is a plus, along with the ability to document and troubleshoot errors. Working knowledge of test management software such as qTest, Zephyr, and SQL is required. Excellent communication skills, attention to detail, an analytical mind, and problem-solving aptitude are also essential. Strong organizational skills and a BSc/BA in Computer Science, Engineering, or a related field are preferred qualifications. This is a full-time position with a day shift schedule and a yearly bonus. The work location is in person.,
Posted 1 day ago
2.0 - 6.0 years
0 Lacs
maharashtra
On-site
Experience Required: 1.8 - 3 years of experience Major Roles & Responsibilities: Networking: Networking with influencers. Plan persuasive approaches and pitches that will convince potential influencers to engage in business with the company. Develop a rapport with new influencers/ bloggers as well as maintain relations with the existing influencers/ bloggers. Research & Identification: Analyze the clients brand tone, the vision and how they would like to project themselves. Responsible for carrying out an in-depth research to identify the current influencers/bloggers in the market and the correlation between their market projections and the brand. Responsible for reaching out to the influencers and blogger to discuss new business synergies. Sharing the quotations and deliverables. Strategy: Responsible for creating a strategy in tandem with the Integrated Solutions Head and the client as to how they want their brand to be visible and what platforms would they like to operate upon. Ensure these timelines are shared with the influencer/blogger. Execution: Responsible for creating the relevant content that needs to be shared and gaining the approval from the client. Responsible for sharing the finalized content with the influencers and bloggers and ensuring they post the content live. Responsible for cross promotional strategy. Skills Required: Strong Communication & Time management skills Strong attention to detail, problem solving attitude and having an analytical mind Strong networking skills,
Posted 1 week ago
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