BRAND MANAGER (DIGITAL MARKETING)

We are hiring for the role of Brand Manager (Digital) at Brinton Pharmaceuticals Ltd., located in Vashi, Navi Mumbai. As the Brand Manager (Digital), you will be responsible for developing and implementing digital branding initiatives to enhance brand equity and drive business growth. You will play a key role in creating and executing comprehensive digital strategies across various online platforms. Your primary responsibilities will include: - Developing a digital-first brand strategy aligned with overall business objectives. - Defining brand voice, positioning, and messaging for digital channels. - Overseeing the creation of on-brand content for social media, websites, email marketing, and paid campaigns. - Planning and executing integrated marketing campaigns to boost brand awareness, engagement, and loyalty. - Managing and optimizing the brand's presence on websites, social media, and e-commerce platforms. - Monitoring campaign performance using analytics tools and providing insights for improvement. - Collaborating with cross-functional teams to ensure consistent brand messaging across all channels. - Staying updated on digital marketing trends and technologies to drive brand growth through innovation. Qualifications: - Bachelor's degree in Marketing, Business, Communications, or related field. - 2+ years of experience in digital marketing or brand management. - Proven track record in developing successful digital branding campaigns. - Strong understanding of SEO, SEM, social media, email marketing, and content marketing. - Proficiency in tools like Google Analytics, Adobe Creative Suite, and marketing automation platforms. - Excellent storytelling and communication skills. Preferred Skills: - Experience with e-commerce and digital advertising platforms. - Strong analytical skills and data-driven decision-making abilities. - Knowledge of user experience (UX) design principles. - Experience in managing influencer marketing and brand collaborations. To apply for this position, please submit your resume to amruta.jamdade@brintonhealth.com with the subject line "Application for Brand Manager (Digital)". Join us at Brinton Pharmaceuticals Ltd., a rapidly growing pharmaceutical company dedicated to delivering safe, innovative medical solutions worldwide. With a global presence and a commitment to excellence in R&D, manufacturing, marketing, and sales, we aim to meet the evolving needs of healthcare professionals and individuals seeking better health outcomes. Be part of our diverse and talented team working towards enhancing lives and expanding our reach globally. For more information about our company, visit our websites: - https://brintoncare.com/ - http://www.brintonhealth.com Industry: Pharmaceutical Manufacturing Company size: 501-1,000 employees Headquarters: Pune, Maharashtra,