Associate - Channel Marketing, Star Plus (Contractual)

Role Overview: You will be a part of the marketing team of the leading HGEC TV channel in the country. Your main responsibility will be to drive operational efficiency and ensure seamless execution of on-air promotional campaigns. You will work closely with internal teams and external partners to ensure timely delivery of creative assets and alignment with stakeholders. Key Responsibilities: - Coordinate with production houses and Programming team to source, track, and manage footage required for marketing campaigns and on-air promos. - Collaborate closely with the On-Air Promotions (OAP) team to oversee timelines and ensure creative assets are delivered as per brief and schedule. - Work with external creative and media agencies to support the end-to-end execution of campaigns, ensuring alignment with the overall marketing strategy. - Manage the internal approval process & ensure timely sign-offs for campaign rollouts. - Liaise across internal teams and external vendors to adapt and version creative assets. - Maintain campaign calendars and coordinate deliverables to ensure smooth and timely execution of all on-air marketing initiatives. - Track and manage the delivery of all promotional elements needed for on-air activation, avoiding delays or last-minute escalations. - Anticipate potential bottlenecks and plan workflows in advance to meet campaign deadlines consistently and efficiently. - Ensure high-quality execution across every stage of the campaign lifecycle, from planning through delivery. - Act as a central point of contact for operational support within the marketing team, driving collaboration, clarity, and accountability across all moving parts. Qualifications Required: - Proficiency in tools like MS Excel & PowerPoint - Ability to collaborate cross-functionally with internal and external stakeholders - Detail-oriented, proactive, and highly organized - Relationship building - Excellent communication skills - Operational excellence - Ability to Multi-task - Collaborator - Eye for detail - Hardworking - Not hierarchy driven - Respectful Preferred Education & Experience: - Should possess a bachelor's degree - Should have an experience of 3-5 years in a client servicing role Please note that this is a one-year third-party contract role. (Note: The additional details of the company have been omitted from the job description.),