Performance Marketing Specialist ( Immediate Joiner ) Wattmonk Renewable Technologies Inc.

4.0 - 8.0 years

0 Lacs

haryana

On-site

About the Role: WattMonk is seeking a Performance Marketing Specialist to lead digital acquisition efforts, analyze marketing performance, and provide optimization insights to the team. You will manage paid media, outreach campaigns, and CRM flows while monitoring the performance of all digital channels and supporting campaign planning with data-driven input. This role is critical in ensuring strong ROI across marketing operations. Key Responsibilities: - Plan, execute, and optimize Google Ads campaigns (Search, Display, Retargeting) targeting conversions and lead generation. - Set up and maintain conversion tracking using Google Tag Manager and Google Analytics. - Run targeted outreach campaigns through Apollo.io, managing audience segmentation and email sequencing. - Create and refine email automation workflows in Zoho Campaigns to engage leads across funnel stages. - Coordinate with the content team by sharing content requirements across all active channels including email, PPC, social media, and website. - Analyze performance data (e.g., social media metrics, ad performance, email engagement, website traffic) and provide clear, actionable feedback to improve messaging, visuals, and overall campaign effectiveness. - Collaborate with the Marketing Manager to build Looker Studio dashboards to track key metrics across channels and provide insights to senior leadership. Requirements: - 3-5 years of experience in digital, growth, or performance marketing. - Proven ability to manage Google Ads, Google Tag Manager, Looker Studio, and other digital marketing tools. - Experience with CRM and marketing automation platforms (Zoho experience preferred). - Familiarity with outbound outreach and cold email tools like Apollo.io. - Strong analytical mindset, with comfort creating and interpreting performance dashboards and metrics. - Ability to work independently and collaboratively on campaign execution and refinement. Bonus Points: - Experience launching campaigns for SaaS or AI-related products. - Knowledge of basic HTML or experience working with A/B testing tools. Job Types: Full-time, Permanent Benefits: - Health insurance - Provident Fund Schedule: - Day shift, Monday to Friday Application Question(s): - How many years of experience do you have in Performance Marketing And why do you think you would be a great fit for this role Work Location: In person,

Posted 2 days ago

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Sales Executive InLustro

13.0 - 17.0 years

0 Lacs

chennai, tamil nadu

On-site

As an experienced professional in the field of SaaS, AI, or enterprise software inside sales, you will be responsible for designing and executing multi-touch email and calling sequences targeted towards industry verticals such as EdTech, Studios, Call Centers, and Healthcare. Your role will involve generating and qualifying leads by utilizing lead scoring metrics to identify high-intent prospects. Additionally, you will collaborate with technical team members to schedule and conduct virtual product demos. Maintaining CRM hygiene, managing follow-up cadences, and documenting sales conversations will be crucial aspects of your day-to-day responsibilities. You will also play a key role in proposal creation, engaging in commercial negotiation over email, and preparing necessary documentation to support the sales process. The ideal candidate should possess at least 3 years of experience in SaaS, AI, or enterprise software inside sales and demonstrate excellent written and verbal communication skills. Familiarity with CRMs such as HubSpot and Zoho, email automation tools like Lemlist and Apollo.io, and outreach cadences is essential. An understanding of speech AI, SaaS pricing, and B2B buyer journeys would be advantageous. Moreover, you should exhibit a strong ability to handle rejection, follow up persistently, and independently close small-to-mid deals. Over the first 36 months in this role, your performance goals will include qualifying and nurturing a lead pipeline comprising a minimum of 100 active accounts. You will be expected to schedule at least 15 qualified product demos with relevant decision-makers and contribute to the closure of 2 SaaS contracts or 1 custom services engagement.,

Posted 4 days ago

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