Adobe Experience Manager Sites Specialist

3 - 5 years

5 - 7 Lacs

Posted:9 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

 

  • Responsible for the creation,?organization,?and maintenance of design assets and resources. 

  • Manage content creation and publishing. Collaborating with design,?marketing,?and IT teams. 

  • Design,?build,?and update website content and functionality. 

  • Optimize site performance and SEO. 

  • Develop and implement AEM templates,?components,?and workflows. 

  • Implement and analyze website analytics to measure and improve performance. 

  • Support and validate copy creation for all channels including email, social media, landing pages, etc. 

  • Manage the organization of the content library to facilitate to finding and reuse of assets. 

  • Assign keywords, and labels (tags) to content, videos, and images. 

  • Proficiency in using the Workfront tool would be highly beneficial. 

Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise

 

  • Knowledge and background in Content Management Adobe Sites tool to support content creation and publishing. 

  • Knowledge of using the Workfront tool. 

  • Graduate or postgraduate with 3-5 years of relevant work experience. 

  • Strong written and verbal communication skills. 

  • Experience with design software and web development tools. 

  • Strong understanding of user experience (UX) and user interface (UI) design principles. 

  • Experience with website performance optimization (WPO) techniques. 

  • Knowledge of search engine optimization (SEO) best practices. 

Preferred technical and professional experience
  • Creativity and problem-solving abilities. 

  • Knowledge of current digital marketing technologies and trends.