Adobe Analytics Developer- Adobe Analytics

• Implementation & Configuration:

  Design, implement, and maintain Adobe Analytics tracking solutions across digital platforms, including web and mobile applications.

• Data Analysis:

  Analyze data to provide actionable insights and recommendations to stakeholders, driving improvements in customer experience and engagement.

• Reporting & Visualization:

  Create and automate custom reports and dashboards to communicate key performance metrics and trends to various teams.

• Collaboration:

  Work closely with marketing, product, and engineering teams to ensure accurate tracking and alignment with business goals.

• Quality Assurance:

  Perform regular audits of tracking implementations to ensure data accuracy and integrity.

• Documentation:

  Develop and maintain comprehensive documentation of tracking specifications, data layers, and reporting processes.

• Training & Support:

  Provide training and support to team members on Adobe Analytics tools and best practices.

Qualifications:

• Education:

  Bachelor s degree in Computer Science, Marketing, Data Analytics, or a related field.

• Experience:

  3+ years of experience in digital analytics, with a strong focus on Adobe Analytics.

• Technical Skills:

  Proficiency in Adobe Analytics, including tag management systems (eg, Adobe Launch), JavaScript, HTML, and CSS.

• Analytical Skills:

  Strong analytical and problem-solving skills, with the ability to interpret data and generate insights.

• Communication:

  Excellent verbal and written communication skills, with the ability to present complex information clearly.

• Attention to Detail:

  Strong attention to detail and a commitment to delivering high-quality work.

Preferred Qualifications:

• Experience with other analytics tools (eg, Google Analytics, Tableau) is a plus.
• Knowledge of SQL or similar database query languages.
• Familiarity with A/B testing and optimization strategies.