Admission Counsellor

Job Purpose and Objective:

The Inside Sales Executive (Telecaller) at NICMAR will be responsible for driving student enrolments by actively engaging with leads through phone calls, follow-ups, and strategic communication. The primary objective is to convert leads into applicants, ensure their participation in entrance exams, and ultimately secure admissions. This role is crucial in building and maintaining a strong lead funnel, directly contributing to NICMAR’s growth in student registrations.

Key Result Areas (KRAs):

1. Lead Engagement and Conversion:

o Conduct rigorous calling to engage with leads from the lead bank.

o Effectively communicate NICMAR’s value proposition to prospective students.

o Drive conversions from leads to applications and final admissions through consistent follow-ups.

2. Follow-up and Relationship Building:

o Ensure timely and persistent follow-ups with all leads to maintain high engagement levels.

o Build strong relationships with prospective students to understand their needs and address any concerns.

o Assist students in navigating the application and admission process, providing necessary guidance and support.

3. Entrance Exam Participation:

o Persuade and ensure maximum participation of prospective students in NICMAR’s entrance exams.

o Track and follow up with applicants to confirm their exam participation.

o Address any queries or obstacles that may hinder participation in the exams.

4. Lead Funnel Management:

o Maintain and manage a structured lead funnel to track the status of each lead.

o Regularly update the CRM system with lead information, call notes, and follow-up details.

o Analyze funnel data to identify trends, challenges, and opportunities for improving conversion rates.

5. Target Achievement:

o Meet or exceed daily, weekly, and monthly call and conversion targets.

o Consistently strive to improve personal performance metrics related to lead engagement and conversions.

o Work closely with the sales and admissions teams to align efforts and achieve overall enrollment goals.

6. Reporting and Feedback:

o Provide regular reports on call activity, lead status, and conversion rates to the sales manager.

o Offer feedback on the quality of leads and suggest improvements to the lead generation process.

o Participate in team meetings to discuss challenges, share insights, and contribute to the development of sales strategies.

Job Type: Full-time

Pay: ₹300,000.00 - ₹420,000.00 per year

Work Location: In person